Fitness-focused dating apps match singles based on shared exercise interests
Per the Cassandra Report: LOVE, 83% of global Ys would rather meet a romantic partner in person than online—but that’s not stopping them from taking advantage of tools that can help in the hunt. The majority (58%) believe that technology makes it easier for them to find "the one," and lately, new platforms have emerged that combine Ys’ quest for romance with another one of their major pursuits in life: fitness.
A free New York City-based dating app that launched nationally this winter, sweatt was created on the premise that great dates and relationships start with “strong, motivated, confident people:” traits that the fitness-focused tend to possess. To facilitate the best match, the platform’s algorithm takes into account key factors like the user’s favored form of exercise, eating habits, and the time of day they prefer to work out. Sweatt also takes a cue from Instagram by including full screen photos that make potential matches stand out and feel special, as opposed to the standard model where users must scroll through tiny thumbnails and long lists of names that can make the experience feel like a chore.
Playing into New Englanders’ characteristic love of nature, Boston-area app MeetMeOutside takes online dating beyond bars and coffee shops and into the great outdoors, matching singles through their mutual interests in activity and adventure—from running and hiking to water sports. The app’s founders, high school friends from Millbury, MA, were inspired to create the app after their own dating experiences often left them feeling like they were leaving a job interview rather than forming a connection. Believing that the strongest relationships are a result of shared passions, they wanted to facilitate dates that center around an activity both parties enjoy so that they would be more likely to let their guard down and connect.
Launched this winter, SingleFit is a dating app that, like sweatt and MeetMeOutside, matches people based on shared fitness interests; but it also allows users to connect their Fitbits and Apple HealthKits to be matched through health tracker information that suggests compatibility. Singles who match can then schedule a two-minute live video chat to gauge chemistry before they agree to a date, making SingleFit one of the first dating platforms to offer such a service. As one healthy living blogger noted, “Even if you don’t find love, it’s a great way to make fitness friends.”