LOOKS GOOD ENOUGH TO EAT
Edible exhibits elevate art from a visual to gustatory experience
They say art imitates life, and as modern youth usher in an era of inclusivity, art is becoming more accessible as well. Consumers can subscribe to art subscriptions for aesthetic direction, exhibits geared toward helping those with visual impairments enjoy art are popping up, and even dogs are getting their own art shows. To appeal to the masses—and the senses—art exhibits are beginning to include more edible components.
V&A MUSEUM OF CHILDHOOD
Although most Gen Zs aged 7 to 12 don’t consider themselves to be picky eaters, it can be difficult to get young kids to try new foods. The interactive edible exhibit at the V&A Museum of Childhood in London attempted to change that. During the exhibit’s workshop, which was offered on edible invitations, children were tasked with creating the food of their wildest dreams, such as glow-in-the-dark ice cream and rainbow bangers (a.k.a. sausages), which were then turned into colorful, edible artwork.
M STREET ENTERTAINMENT GROUP
Patrons who dined at any of M Street Entertainment Group’s restaurants in Nashville during Chef Week received a gallery pass to attend the headline event, the Edible Art Show, which transformed a typical restaurant week into a more unique dining experience. Artists partnered with chefs, pastry chefs, and mixologists to create nine custom exhibits that featured edible, interactive artwork for diners to sample. The exhibit areas themselves resembled museum galleries, with each one having a unique aesthetic.
UK confectionary brand Maynard Bassetts hosted a pop-up edible art exhibit in London for a limited time this past summer. Along with original works, the Sweet Art Gallery utilized a variety of candies including wine gums, jelly babies, and licorice to recreate classic art such as the Mona Lisa. Visitors had free reign over a creative display of Maynard Bassetts’ sweets to fill their goodie bags and were also encouraged to play with their food and construct their own edible works of art.