Better-for-you baking mixes serve up healthier treat options, without skimping on taste

In the food and beverage vertical there’s lately been a veritable avalanche of healthy snacks that cater to consumers’ dietary preferences and provide alternatives for those who live with food allergies. Now, brands are debuting healthy baking mixes that provide health-conscious bakers with the base and instructions they need to make the delicious treats they desire, all with a healthy degree of customization.


Purely Elizabeth has launched two multipurpose baking mixes: a Grain-Free Bread & Muffin Mix and a Grain-Free Protein + Collagen Bread & Muffin Mix. Both mixes were crafted to give at-home bakers access to a universal base mix that can be customized into a range of baked goods, including muffins, scones, bread, and cake, all of which are safe to eat for those with a gluten intolerance or allergy. Each mix is made with a blend of organic coconut flour, coconut sugar, flax seeds, and chia seeds. Once the mix is made, it’s up to the baker to add flavors of their choice: banana, zucchini, lemon, and pumpkin are just a few recommended by the brand.


Simple Mills is debuting two entirely new seasonal and health-conscious baking mixes at Whole Foods Market. Both the brand’s Pumpkin Pancake & Waffle Mix and Apple Cinnamon Muffin & Bread Mix are autumnally-inspired and crafted with almond flour, making these delicious mixes grain-free and Paleo-friendly. What's more, each mix is made with only eight to nine simple ingredients, tops. Although these mixes are only available for a limited time, Simple Mills offers a permanent range of healthy baking mixes for pancakes, muffins, brownies, bread, cakes, and even pizza, all of which are also grain-free.


Sweetpea Pantry is a UK-based brand that offers a range of better-for-you baking mixes that cover any health-conscious baker’s pancake, muffin, brownie, and even pizza needs. Clocking in at just £2.75 per box, Sweetpea Pantry offers six sweet and savory mixes that are gluten-free, dairy-free, and contain no added sugar. The brand incorporates ingredients like quinoa, oats, flax, and chia into its mixes, providing healthier alternatives to traditional flour and white sugar. For those who are interested in giving the gift of Sweetpea Pantry to bakers who have made their 'nice' list, the brand offers 8-pack bundles of its mixes.