193 results for 'stories'
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Macrotrends

Global Analog Trends

... ;Cosmopolitan, Vogue, and Harper’s Bazaar. The preference for homegrown print publications in an ever globalizing and digitally advancing region demonstrates Latin Americans’ loyalty to local brands and culture and the relevance of print media to the region’s consumers.Food Magazines in the U.S. There is a growing number of independent food magazines being published in the U.S. Founders of these niche publications are focusing their efforts on curating meaningful stories with ...

Global Art & Design Trends

... of the Suave products they had been smelling.Perfume: a Sensory Journey Through Contemporary Scent London arts centre Somerset House opened a perfume exhibit last summer, inviting guests to a multisensory experience exploring the creation of 10 classic scents from inspiration to completion, including visual, auditory, and tactile references to their stories. "On a Tipped Chair" The Sheen Center in NYC featured "On a Tipped Chair", an exhibit by Canadian-born artist ...

Doctor Who?

... is sold in more than 300 stories internationally, including Madewell, Anthropologie, and Nordstrom. In fact, it's become the first essential oil brand ever sold at the aforementioned department store.Healing Crystals Healing crystals are no longer just a woo-woo-wellness product. Over the past four years, there was a 40% increase in Google searches for "crystal healing," which involves placing gemstones on the body to draw out negative energy and making people feel more energized, focused ...

R&R (Rest & Replay)

... long been criticized for encouraging violence and rotting people's brains, young people, particularly Gen Zs, are changing this perception (see Gaming The System) and giving rise to more soothing games.What's more, the desire for wellness-inducing entertainment is even manifesting in the form of audio bedtime stories for grownups, which relax consumers and lull them to rest. Among them is the podcast "Sleep With Me." Each episode consists of about 50 minutes of imaginative tales that provide enough ...

UnWasted Time

... -alcohol brands can provide these alternatives at IRL events, and alcohol brands can add such products.Young adults are participating in specific periods of abstinence from alcohol for various reasons, including the popular Dry January. Help them by sharing encouraging content, showcasing people’s stories, and promoting events that don’t include drinking.Going out doesn’t have to center around alcohol, and many young people are seeking other nightlife options. Host, sponsor, or share such activities ...

Anti-Social Media

... -Social Media. Given this shift, brands will have to rethink their advertising and influencer tactics or risk losing relevancy with youth the way traditional media has in recent years.I deleted most of my social media accounts and don't ever use others anymore. In the past, they solely served the purpose of getting rid of boredom, but I can find better ways to do that.BRUNO, 17, NYWe first noted social media’s entertainment evolution in Social (TV) Network, as Instagram and Snapchat Stories emerged as ...

DND (Do Not Distress)

... friends' stories before they expire, ensuring they don't break their Snapchat streaks, or scrolling back in time to make sure they liked their closest friends' photos in the infinite stream of content. Much in the way young people experience entertainment debt with a queue full of content they want to watch (Cassandra Fall/Winter 2012, The Debt Crisis), they're also experiencing social debt, as they're trying to engage with their friends across various social platforms and methods of communication ...

Some Other Time

... rather than in the moment. Even with stories on Snapchat and Instagram that disappear, they have 24 hours to like or comment. They know they have a grace period, and they’re leveraging such not only to reply when it’s convenient but also to reply with a thoughtful message, which is of growing importance as they seek to have more quality over quantity in their social interactions. The immediacy of messaging has faded, both in terms of excitement to receive a note and the need to reply, even among ...

Global Social Trends

... daily active users, and a large portion of these active users come from Indonesia. With no less than 45 million people on the app, Indonesians made up over 6% of Instagram’s monthly users in the first quarter of 2017. During this time, Indonesians also utilized the Instagram Stories function to the fullest, posting twice as much as the global average. Instagram has been such a success in this country due to the social customs and the large social circles that Indonesians tend to keep. Because ...

Marketing Tips

... direction by adjusting their messaging to blend more seamlessly with the tone of each platform, but the onus is ultimately on social media companies to ensure they don’t kill consumers’ social experience in a bid to earn more advertising dollars. Snap Snap made headlines when it unveiled a recent redesign that effectively separates social and media into two parts of the Snapchat app. Users now see a left side of the app that includes chats and stories shared with, or by, their friends, and on the ...