Seize The Day

Rather than waiting for the sun to go down to socialize, Gens Y and Z are focusing their efforts on the day. They aren’t as drawn to the late nights that dominated the weekends of preceding generations; along with a decline in the bar and club scene and a rise in sober socializing (see UnWasted Time), they put a focus on productivity, want to create more genuine personal connections, have less of a standardized work schedule, and have easier access to a wide variety of daytime events...