162 results for '"celebrities"'
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Popular Culture & Movies

... | Significant other | Peer reviews | Experts' opinions (e.g., critics, journalists) | Social media influencers | Celebrities | Coworkers | Other | I am not influenced by any people/sources in this category Friends | Popularity (i.e., how many other people like the TV show, music, movie, etc.) | Family | Significant other | Peer reviews | Experts' opinions (e.g., critics, journalists) | Social media influencers | Celebrities | Coworkers | Other | I am not influenced by any ...

Athletes, Teams, & More

... more than 80% of Trendsetters, believe athletes can have a significant positive impact on the world. Moreover, about half of young people say professional athletes are heroes. To most young people, athletes seem more like real people than traditional celebrities, and just as with celebrities, if young adults love an athlete, they want to know everything about that person. However, being an athlete today is not simple--57% of young adults believe that to be a star athlete today it's not enough to ...

Marketing & Advertising

... OF ADSWhereas older generations have a strong negative association with ads, this sentiment is significantly reduced among young consumers. In fact, nearly half of U.S. and UK youth and 55% of Trendsetters in both countries go as far as to say they actually enjoy watching ads. Brands also have the opportunity to win over consumers by using celebrities that young adults like in their ads and making ads easily shareable as both have a favorable effect among youth.How strongly do you agree ...

Digital My Social Life

... them up-to-date on friends’ lives while also helping them be more creative. Twitter is the top network for following celebrities, but it also ranks highly in keeping young people informed about what’s going on in the world. A BLESSING AND A CURSE Young consumers think social media is a double-edged sword. Older Ys have a greater appreciation and affinity for social media, whereas teens and younger Ys, for whom social media has always been a given, are more likely to view it as a curse. Which point ...

Popular Culture & TV

... | Celebrities | Experts' opinions (e.g., critics, journalists) | Social media influencers | Coworkers | Other | I am not influenced by any people/sources in this category Friends | Family | Popularity (i.e., how many other people like the TV show, music, movie, etc.) | Significant other | Peer reviews | Celebrities | Experts' opinions (e.g., critics, journalists) | Social media influencers | Coworkers | Other | I am not influenced by any people/sources in this category TYPES ...

Popular Culture & Gaming

... , movie, etc.) | Social media influencers | Significant other | Peer reviews | Family | Experts' opinions (e.g., critics, journalists) | Coworkers | Celebrities | Other | I am not influenced by any people/sources in this category Friends | Popularity (i.e., how many other people like the TV show, music, movie, etc.) | Social media influencers | Significant other | Peer reviews | Family | Experts' opinions (e.g., critics, journalists) | Coworkers | Celebrities ...

POP Landscape

... culture as a culmination of the twenty something generations’ most valued cultural topics and figures. JACCI, 26Pop culture means anything that is trending now, including style, music, and celebrities that become influential in the behaviors, interests, and tastes of the masses. ARIEL, 28Every aspect of my life is influenced by pop culture, unfortunately. My clothing, my music, my apartment, and my hobbies are all a result of what’s around me and what inspires me and affects me. ASHLEY, 30MULTI‘POP ...

Parenting Challenges

... turn out how they want them to, with moms being more concerned than dads about this.Which of the following statements, if any, do you believe to be true?Please select all that apply. I worry that, despite my best efforts, my child will not turn out the way I want him/her to | I don't really know what I am doing as a parent A third of parents are worried that their child feels he/she should look a certain way because of models, celebrities, and the media.20% of UK parents and 15% of those in ...

Young People And Social Causes

... celebrities champion social causes and issues.ME, MYSELF, MY CAUSESSupporting social causes is an important part of young adults’ social lives. In the U.S. especially, shared interest in causes makes young people feel like they are part of a community. The specific causes they support are also an important part of their personal identities, and they like to share these interests with their friends. How strongly do you agree or disagree with each of the following statements?Strongly/Somewhat ...