Presence of Mind Jun 04, 2015 health & wellness technology mindfulness quantified self spirituality Presence of Mind ... their need for such still persists to some degree (see Well Intentioned), 81% say it’s become more socially acceptable to take time for oneself. I have an app on my phone that rings a little bell every 20 minutes. It’s my mindfulness bell, and serves as a reminder to stay in the moment. KATHRYN, 24, TNOlder generations are admittedly tethered to their mobile devices too, but Ys feel an even more consequential obligation to stay connected. The pressure they feel to participate in the social stream ...
The Sexual Mehvolution Dec 04, 2015 global relationships technology sex ... their sexuality are omnipresent, radiating not only from the usual suspects like entertainment and advertising but also from young people’s mobile feeds, where Instagram celebs in provocative poses and Tinder users down for no-strings-attached hookups are never more than a swipe away. This pervasiveness has made global youth more accepting of in-your-face sexuality, but it’s also contributing to a misconception that it plays a major role in their lives. The reality is that sex is taking a back seat ...
Omnitainment Dec 09, 2016 media & entertainment branding radio video ... As the line between marketing and media continues to blur, all brands will need to incorporate elements of entertainment in order to remain relevant to youth.It has never been easier to reach youth. Advancements in technology have given marketers a direct line to consumers via mobile, and big data has empowered them to target precise populations to a degree that would have made Don Draper weep with envy. In spite of this, it has never been more difficult to engage youth. Now that marketers can ...
Top Takeaways for Digital Marketers Dec 20, 2013 marketing media & entertainment technology social media ... body. And both Bonobos and Free People share images of their fans sporting each respective brand on Instagram, maintaining a mix of corporate and user-submitted imagery across their accounts. Thus far, fashion brands seem the most likely to feature followers engaging with their products, but this tactic could just as easily be applied to other verticals, from sports to tech to entertainment properties. 5. USE MOBILE TO BE WHERE THEY ARE Young individuals’ on-the-go connectedness presents brands ...
How Can I Help You? Jun 22, 2019 ... the brands they love, all from their mobile devices. Whereas in-person shopping offers consumers the opportunity to try on items, test products, and have a social experience, online shopping offers the opposite—the anonymous, straightforward nature of online shopping can be a major plus in the eyes of today’s on-the-go youth. While this level of impersonality is an accepted part of the online buying process, it should not be the case when shoppers encounter with customer service issues ...
Job Search Party Sep 21, 2017 career apps networking social media ... working for the company and what can be accomplished. It also recruited talent with a brief quiz which presents users with a personal profile to send along with their resume.Jaguar The luxury car brand recruited potential employees with a mobile app that had them solve a series of puzzles to test their engineering skills. Though it still considered traditional applicants, successful solvers were considered to be on the fast track for hiring.Google For Jobs Google’s new app is meant to be a one-stop ...
On The (Im)pulse Dec 09, 2018 ... trip there, will be able to fully leverage advantages in terms of loyalty and spend from young consumers who are looking to reduce the pain points associated with spontaneous travel wherever possible.BRANDS HELPING YOUTH GRAB ‘N’ GOThe increased proliferation of tools, social cachet, and heightened sense of adventure that facilitate spontaneous travel purchases are reaffirmed by a statistic from Google that shows that travel-related searches for “today” and “tonight” on mobile have increased by 150 ...
Go Big Or Go Home Dec 17, 2017 play social life experiences friends ... or while doing other activities simultaneously. For instance, Sky TV hosted a literal Game of Thrones marathon, in which people ran 26 miles while watching the series projected on the screen of a moving truck. Mobile network Three partnered with Time Out London to offer people the chance to binge watch Netflix shows while cruising along the River Thames. Immersive Theater Brands across all categories can host immersive theatrical experiences, which incorporate people into an adventurous ...
Marketing Tips Mar 10, 2016 marketing social consciousness causes and issues corporate responsibility ... much praise for its It Can Wait campaign, which discourages drivers from texting while behind the wheel. To further demonstrate this point, the telecom company added a virtual reality component that allows users to experience a car crash as a result of being distracted by their mobile phone. People could try out the experience via the app and Google Cardboard, and the brand took the simulator on tour to schools, fairs, and partner companies.Dell To show people just how important it is to preserve ...
Know It Alls Mar 23, 2018 career media & entertainment news online learning ... solved by a calculator or simple Google search. General knowledge today is less about facts, which are always accessible via the mobile devices nearly everyone has on them at all times, and more about information on categories that are always evolving, such as news and technology. Ever-changing topics are harder to keep up with, but they’ve become the most valued form of currency where knowledge is concerned. It’s not nearly as impressive to rattle off the digits of pi as it was years ago, before ...
