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Macrotrends

Z DNA

... not only want to make a difference on a local level but also in the world at large. In the past, teens’ involvement in social causes was most likely to take place in their immediate community. Yet, for Zs, it’s a given to act globally, too. This desire stems from the fact that news from distant places feels closer today due to the presence of global information in their social media feeds. This generation is more aware of problems occurring around the world, and thus feels a greater desire to help ...

Health Hackers

... often find themselves going down an Internet wormhole when they start researching topics (whether health-related or not). From news articles to documentaries to podcasts about new medical studies and emerging health trends, the number of resources they have at their fingertips seems infinite. They are so keen on becoming their own health experts that they are even going directly to medical research studies to read and interpret them for themselves. When they seek an answer to a particular wellness ...

Personal Best

... technology improves and more companies come on board, such will be offered at more affordable price points as well.The move toward customization isn't all bad news for big brands, which have created business models that rely on the ability to scale quickly. The possibilities for personalization are endless, so there are plenty of ways to reflect this trend without having to make millions of individual products. For instance, UK company Nip & Fab has a line of "shots" that can be added to skincare ...

Genre Trends

... scrutiny for the 1982 disappearance of his wife Kathleen Durst, the 2000 murder of his friend Susan Berman, a 2016 weapons possession, and other criminal allegations. The movie will focus on Durst’s relationship with his wife.Live PD With police officers all over the country under the microscope in lieu of recent events, this A&E series follows six of the country’s busiest police forces in both urban and rural areas. ABC news anchor Dan Abrams narrates the goings-on of a “normal” Friday night ...

Race To Zero

... responding to voice commands to turn on lights, order food, or read the news, leaving users with their mobility to go about their day as such tasks are completed. In the future, brands across all categories will need to highlight the ways in which they are enabling consumers to get the most of their time when interacting with their products and/or services.Brands also have an opportunity to turn common time-wasting pain points—such as waiting for the bus, sitting in an airport on a layover, or ...

Social Live

... iMessage with up to 16 people. Users can play games together, and the service is planning to add several other interactive media consumption experiences, such as TV shows and news videos, so that people can watch together, too. While these two apps are propelling this form of socializing, they’re certainly not the only services in this space (see examples). WhatsApp added video calling in 2016, as did Snapchat, which has been among the most preferred social networks for Zs in recent years, and group ...

Play The Game

... the past to let their kids engage in games that pose dangers. With frequent news headlines and studies revealing the harm of longstanding popular sports, such as concussions being up 500% in youth sports from 2010-2014 and that football alters the brain of kids as young as eight, it’s no wonder parents and their Gen Z kids are wary. This new reality also has sports leagues worried about a declining interest in traditional youth sports, such as football and hockey, and justifiably so, because with ...

Dual Intentions

... knowledge about different cultures, fashion, news, etc. RENU, 34, INDIAThe pursuit of love (or maybe just sex, as some members of the Tinder generation would argue) is not the only benefit of dating among youth today. The fact that more than a quarter (26%) now find most dates online vs. offline is expanding people’s views on the possible outcomes of dating. Because many introductions and dates are initiated behind screens, physical chemistry is no longer the initial spark that it once was. Rather ...

#Celebrate

... car, BMW created a fake holiday called Ctrl Z Day. To spread news about the occasion, influential users on Chinese microblogging platform Sina Weibo were asked to make people believe it was a worldwide day of regret, in which they should reveal what they would undo in their lives if there was a Control-Z function. After the holiday went viral, BMW revealed it was behind the campaign through a message stating there will always be bumps in life, but you have to drive forward without regrets. Last ...