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Macrotrends

Dream Team

... fans can be intimidating. Host a casual league for users to enjoy friendly competition and social aspects that aren’t offered by the big sites. - BRANDS FEATURING FANTASY SPORTS - Campbell’s For its Everyman All-Star League campaign, Campbell’s flipped fantasy football on its head. Instead of fans drafting star players, six NFL pros drafted fans based on everyday household skills such as grocery shopping and changing diapers. Fans who entered the league were drafted onto a team and entered to win ...

POP Global

... of large-scale artistic gatherings have popped up—even in the most remote areas of the country. According to The New York Times, approximately 30 music festivals have emerged, covering a wide range of musical genres. Notable indie music festival NH7 Weekender held events in four cities last year, and Sunburn, a 3-day electronic music, food, and shopping festival, has also grown to worldwide acclaim. An abundance of festivals celebrate the country’s regional diversity; among them, Ragasthan, which ...

Social By Design

... address Ys’ desire for affordable accommodations that offer ample amenities and a sense of community. Standout brands include Common, Krash, and co-working space pioneer WeWork’s spinoff brand WeLive.The renaissance of LA’s up-and-coming Arts District has made the area a hub for young people seeking a more social shopping experience than the sprawling metropolis typically provides. The region is giving rise to a collection of community markets, among them New York import Artists ...

The Urge To Splurge

... on their home life—but that doesn’t mean they’re not splurging on the chance to get out of the house every once in a while. A third of Xers in the U.S. splurged on dining out in the last year, allowing themselves a break from the task of shopping for, prepping, cooking, and cleaning up after meals, and taking the opportunity to get the family out of the house, breaking up the routine in the process. Outside of groceries and various household necessities, Xers’ tendency to make luxury ...

Parental Advisory

... UK, respectively, say their children’s opinions are a factor in purchases. All this isn’t to say that a child can declare that the family needs a car and parents will suddenly start car shopping; however, it does mean that when it’s time to buy a car, about one in five parents are taking their child’s thoughts into account when making such a purchase. Kids are a key part of the conversation because they’re just as much a user of the product or service as their parents.Another reason that kids and ...

Mom Focus

... that living a green lifestyle is not just a step toward saving the world but also a smart way to save money. Families today are living green, not just shopping green, and are taking steps to reduce their consumption to the benefit of both the environment and their wallets. Among moms, environmental consciousness is less about purchasing pricey new organic lines and more about reducing, reusing, and recycling—all budget-friendly ways to better the earth. Moms’ newfound, post-recession frugality ...

BrandCon

... an experience that's not centered around shopping or spending, but rather, learning and growing, along with people's shared passion for the particular brand. I would absolutely be interested in attending in-person educational experiences from brands. As much as I love the immediate access via cell phone in the comfort of my home, there’s nothing that compares to networking in person, feeling others’ energy, and building a real relationship. TERREL, 28, OHAs BrandCons are likely to attract ...

The Webfluencers

... . Bachelor got his start on YouTube, where he writes, directs, and stars in his own Web series, King Bachelor’s Pad; his channel boasts more than 230,000 subscribers. However, it’s his Vines that have received the most recognition, landing him a recurring role on Showtime’s House of Lies, a comedy pilot in development at BET, and a gig producing Vines for Samsung at Electric Zoo.THE QUEEN OF VINE: BRITTANY FURLANBrittany Furlan’s Vine videos—in which she is apt to steal strangers’ shopping carts, rap ...

Food Fixation

... healthy, convenient snack alternatives as a result. Nonetheless, Zs’ desire to express their creativity through culinary means—whether by cooking, decorating edibles, or staging an artistic food photo—is what ultimately defines their relationship with food. With 93% of parents saying that their child’s opinion counts when it comes to family food shopping, tapping into their aesthetically oriented mindset is more important than ever. We anticipate a surge in products and services that update the ...

Show Me Love

... spoil themselves with presents and experiences rather than expecting someone else do so. Likewise, Singles Day, which first started as a holiday in China for the unattached to celebrate themselves and indulge, has become the world’s biggest shopping holiday, and even those in relationships, not wanting to miss out, use the day to honor themselves. While such public displays of love for oneself show no sign of slowing, young people aspire to be so comfortable in their relationship with themselves ...