400 results for '"events"'
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Macrotrends

Digital Trends

... period. Users can read about the bands, listen to tracks, determine whether friends are attending certain shows, and, of course, buy tickets. London-based YPLAN, which attracted 300k users within its first nine months, is now importing its events app to the US, beginning with NYC. The listings service offers 10 to 15 tightly curated suggestions for events happening that night or in the very near future. Though the app includes events across categories, its music choices will likely be a primary draw ...

Where There's A Will, There's Away

... , such as going to the movies, or cancel their media subscriptions, young people are willing to do so as they see this as a non-essential area in their lives that can add up. Though they're more willing to cut back on the aforementioned categories, it's fitting that entertainment spending is sometimes cut as they'd rather explore the world first-hand than see it or hear about it via the content they consume. From modern youth’s perspective, missing out on entertainment events or not having ...

Extracurriculars

... that pertain to its business and values, offer guidance formally or informally, and host educational events based on its expertise (see BrandCon). By helping young people dictate their own course for lifelong learning rather than have it dictated for them, brands can not only provide a sense of control but also create a relationship in which consumers see companies as their partners for personal betterment—not just purveyors of products and services.BRAND IMPLICATIONSYoung people constantly ...

The New Social Norms

... as lectures and science nights. Nightlife in the traditional sense isn't completely dead, but when young adults "go out," they're wanting it to provide greater purpose and give them a reason to put in the effort, which increasingly is being met by theme parties. They're looking to Dress To Thrill by attending events and parties where they can put together a creative ensemble and have an incentive to go to a particular place. Additionally, as young adults want to be productive in their social ...

Marketing Tips

... experiences that take them out of their homes and into immersive, participatory events. Following the popularity of Escape the Room games, brands are producing their own challenges to get consumers involved. Fever-Tree To launch its new range of dark spirit mixers, the Fever-Tree premium tonic water and drink mixer company created an experiential activation at Imbibe 2017 and London Cocktail Week. Participants could play alone or in pairs to complete in a series of smell and taste tests leading up to a ...

Fans Forever

... display their knowledge and fandom for old shows and movies from Sex and the City and Clueless to Buffy the Vampire Slayer and Friends. For example, New York company Trivia, AD hosts trivia events specifically about current and old entertainment. - CONTENT REVIVAL - Swedish company Reupp is a crowdfunding platform specifically for reviving television series. If producers decide to bring a show back, pledged money is released as a donation to help fund the new season.Fox has revived fan-favorite show ...

POP Trends

... fan experiences to seven festivals and events throughout the year, in partnership with DJs including Tiësto. Longtime Coachella sponsor Heineken debuted the Heineken House at this year’s festival. The art/food/music space hosted exclusive performances that festivalgoers could only find out about by receiving hints via HeinekenSnapWho on Snapchat. Red Bull Music Academy forged a five-year partnership with Bonnaroo in which it will bring its Bass Camp and an RBMA afterhours stage to the festival. An ...

Global Art & Design Trends

... media.BaristArt Brooklyn, NY-based Michael Breach, known on social media as BaristArt, became known internationally as the original creator of the latte portrait. Breach creates latte art at parties, corporate events, trade shows, brand activations, and more, taking customer requests to create personal portraits, pet portraits, and celebrity portraits, as well as non-portrait works of art.Sonya Parra Italian artist Sonya Parra, the first professional coffee foam artist in Europe, has done ...

Cultural Diplomats

... society that allows individuals, not just those in positions of authority, to influence global culture on a grand scale. In this sense, Ys are the first generation of Cultural Diplomats: emissaries empowered to bridge international divides, whether online, abroad, or at home. The expanding power of the individual was set into motion by forces that, for GYs, began early in life. Growing up with the unprecedented resource of the Internet afforded them direct access to international news and events. This ...

Genre Trends

... . The in-depth exploration of such real-life events is an evolution of reality television that not only satisfies a voyeuristic curiosity but also provides historical information. In an effort to improve themselves while consuming pop culture, youth are turning to this new wave of edutainment as a learning opportunity. True crime content has made the shift from a grisly guilty pleasure to a culturally relevant form of educational entertainment, with the widespread success of Serial, HBO’s The ...