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Macrotrends

Short Life

... public on social media and across the Web. For this reason, I appreciate apps and services such as Snapchat. I love that I can let go and share less-than-professional experiences, events, and benders with friends of mine. I like that I can pull a prank or do something asinine and send it to friends (or, in some cases, to the victim) without permanence being a factor. This opens the door to much more impulsive social media interaction, without needing to question what could come of it. Even outside of ...

Alt Pay

... retailers across the US.Mobile wallet app Kuapay works with brands to create built-in loyalty systems and pre-pay options for easier purchasing.Venmo links to users’ bank accounts and social networks, allowing for seamless transactions between Facebook friends and email contacts. The interface features a Facebook-like feed of recent expenses and payments between friends. - PAY-MAIL - New platforms make it easier to exchange cash among friends and enable simple peer-to-peer payments for early-stage ...

Duty Free

... to commit until they have discussed each decision with friends, family, online acquaintances, and even strangers (see Gut Check). This is also true for formerly taboo topics; whereas Boomers and Xers would typically discuss questions of finance and health with family or paid experts, Ys go to their vast network of friends for help with such complicated choices (see Friends With Benefits). As they tend to lean on others for help, it follows that only 26% strongly agree that starting to make their ...

Brand Mentorships

... , and Olympia Le-Tan while positioning Nordstrom as a thought-leader among retailers.Whole Foods Friends of 365 Chef Chloe Coscarelli’s vegan eatery, by CHLOE, recently joined 365 by Whole Foods as its first partner in the “Friends of 365” in-store program. By CHLOE is part of the first 365 location, which opened in summer 2016 in the Silver Lake neighborhood of Los Angeles, marking the popular plant-based, fast-casual brand’s first location outside of New York City. Friends of 365 is an ...

Dollars And Sense

... friends immediately. These are also generations that have grown accustomed to features like avatar personalization, custom social profile settings, and the ability to view and manipulate data in media such as video games; in contrast, most ATMs don’t even greet patrons by name. I like to see how my cash flow is moving. I like to be able to see all my transactions (investments included, if possible!) and then maybe get a daily report: how much was spent, on what types of things (sorted by category ...

Have Guidance, Will Travel

... Ys feel it's overwhelming to do research before traveling.TRIP PLANNINGApproximately three in 10 youth (34% in the U.S. and 29% in the UK) say that planning for a trip is stressful rather than enjoyable. When planning a trip, young people prefer to do their own research about a destination rather than speak to friends/family about things to do/visit before traveling.Please select one statement from each pair below that you agree with more. Planning a trip is enjoyable | Planning a trip is ...

Game Of Life(style)

... sports, with 57% in the U.S. and 56% in the UK using the platform for this purpose. All in one place, they can learn the latest scores, how their friends and family have reacted to the results, and get the off-the-field stories about athletes’ training regimens and personal lives. Gen Ys in the workplace are keenly sensing a need to keep up with sports, with 48% in both the U.S. and UK saying they feel left out of conversations with their coworkers if they don’t keep up on sports. Many young ...

Culture Spotlight On Germany

... that a quarter of young adults in Germany say drinking alcohol is less cool among people their age than it used to be and only 18% say that socializing with their friends usually involves drinking. As more brands offer non-alcoholic beverages, this acceptance will likely grow.Creative Capital: Berlin Is Attracting Creative YouthBerlin is home to over 2,500 fashion businesses, and creativity is blossoming across the city. Despite all of these factors pushing young, bright minds to Berlin ...

The Parent Trap

... research to satisfy my needs. I trust my instincts first and foremost, and then make decisions based on research, advice from friends and family, and my husband.CHELSEA, 34, NJThe sheer number of ways in which modern parents can obtain guidance on how to raise their kids has reached a tipping point, largely driven by their digital connectivity. Whereas previous generations of parents could turn to “expert” sources and personal connections for advice on how to raise their kids, today’s parents have this ...

Living Experiments

... come their way. Rather than focus on the negative of moving away from friends and family, they see it as a way to challenge themselves to settle in a new place where they can meet people and gain worldliness otherwise unavailable to them. They pride themselves on being able to figure out such a big move and the maturity and responsibility they demonstrate in doing so. By moving around, they know they’re setting themselves up for highly valuable personal growth. Those who have lived in other places ...