210 results for '"gender"'
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Gender Marketing

... A quantitative overview of marketing and advertising preferences and perceptions, as relevant to gender.MISUNDERSTOOD & MISREPRESENTED Both men and women feel that their gender is misrepresented in ads, with only 13% of women and just over a quarter of men deeming portrayals of their gender to be accurate. On a scale of 1-5, how accurate are portrayals of your gender in most of the ads that you see?“Extremely interested” and “Very interested,” 5-point scale 5 (Extremely Accurate) | 4 | 3 | 2 ...

Gender Entertain

... conversations over dinner are the primary ways that women bond with female friends. Which of the following do you consider to be bonding activities with your same-gender friends? Play games (e.g., board, card, video, etc.) | Watch TV/ movies | Play sports | Watch sports | Listen to music/ concerts | Work out/ exercise | Nature & outdoors (e.g., camping, hiking, etc.) | Drink/ bars/ clubs | Go out to dinner | Text | Go on vacation Talk on the phone | Do a creative project | Chat/ IM | Volunteer ...

Gender Image

... TO SEE MORE BEAUTY TUTORIAL VIDEOS. FAVORITE MAKEUP BRAND What is your favorite makeup brand?Women 151 | 151 | 151 | 151 | 151 | 151 | 151 | 151 | 151 | 151 PRODUCT JUNKIES When it comes to maintaining their looks, men and women alike are using a substantial number of beauty and grooming products. Women regularly use more products than do men, but men are not so far behind. While the lines between male and female grooming may be blurring, each gender nonetheless prefers its own products ...

Gender Consumer

... | Housewares/ furniture | Accessories Sporting goods | Mobile devices | Home electronics/ tech | Movies | Video games/ PC games | Books | Magazines | Travel | Music THOUGHTS ON GENDER SHOP I think women shop more for the social aspect of it. Meaning, not just for clothes themselves, but for the experience of going out, picking things, trying them on, talking to friends. And they usually go out and buy something for an occasion—something to look forward to. Whereas men seem to just show up, get ...

Gender Women

... about their appearance QUALITIES OF THE MODERN WOMAN According to both men and women, it’s important for today’s woman to be smart, confident, loving, responsible, and independent. Women are more likely to list confident, responsible, and independent as important qualities for their gender, while men are more likely to consider loving, feminine, and sexy to be important female traits. Which of the following qualities do you think it’s important for today’s modern woman to have? Select up to 5. Smart ...

Gender Story

... A quantitative overview of modern gender identity.BLURRED LINES This generation fully supports gender equality and is pushing the boundaries of what it means to be feminine and masculine. Gender is less of a definer of identity today than it was in the past, and gender lines are only continuing to blur. As gender distinctions are no longer set in stone for this generation, its members will continue to bend, push, and shape the concept of gender to their liking. To what extent do you agree or ...

Employment Benefits & Policies

... important | Not very important | Not at all important IMPORTANCE OF DEI WHEN CHOOSING EMPLOYERWhen you have a choice of employers, how important is each of the following to your decision on where to work?CARAVAN Data Discontinue work with individuals or organizations that cause harm to underrepresented groups | Offer growth opportunities to people of all demographic and cultural backgrounds | Equitable compensation, regardless of gender, race, culture, etc. | Leadership includes significant ...

Household Type, Parenting "Villages", Advice, Social Influence & Impact

... The following charts illustrate data in Total (all respondents) as well as differences by gender. To see differences within additional demographic categories, click 'View Total Data' beneath each chart.Household TypeWhich of the following best describes your household? Single parent household (I'm the only parental figure in the household) | Co-parenting household (I live with a parenting partner) | Multigenerational household (I live in the same household as my/my partner's parents ...

Products, Preference, and Routine

... recommendations for customization | When it comes to products, I'm not brand loyal | When it comes to products, I consider myself brand loyal | I would rather purchase gender specific products | I would rather purchase gender neutral products | I prefer well-known beauty/ grooming brand stores | I prefer smaller boutique/local beauty/ grooming brand stores Favorite Beauty/Grooming Brands What are your three favorite beauty and/or grooming brands?Please tell us up to three brands in the spaces ...