381 results for '"technology"'
Filter by:

Macrotrends

Best Dressed

... , which is the most common category for self-improvement purposes, surpassing categories such as food and technology/electronics. This goes to show that modern youth don’t consider clothes to be a frivolous material possession but a component of their efforts to be their best selves—style makes a visible outward statement of who they are on the inside. Importantly, rather than just expanding their wardrobe by purchasing new clothes, young people are upgrading it. It’s not fast fashion that makes ...

Soloists

... happenings around them. It was relatively easy for past generations to find time to themselves—Boomers lacked the technology for continuous connectivity and Xers are naturally highly individualistic—but Ys, being constantly in touch with and surrounded by their friends, need to consciously seek out time apart. In fact, 67% of young people, including 74% of Ys, are scheduling their alone time. They do this, in part, to make sure that they don’t miss out on the art exhibition that looked interesting or the ...

The Future Of Experiential Retail

... a viable retailer of the future. In their lifetime, both Ys and Zs have seen so many industries and products democratized by technology and the Internet and are therefore accustomed to instant access to once-exclusive luxuries. They expect no less than the same access when they shop, no matter the vertical or category. CVS is one such retailer that is addressing this very need: it’s piloting three new HealthHub retail concepts in Houston, which will grant customers access to a variety of ...

Always Be Hustling

... , lifestyles, and socioeconomic factors. That’s to say, as prevalent as burnout is, the urge to hustle or to have a hustle and get ahead of work-related exhaustion is similarly widespread, regardless of industry or personal background.Within the state of modern work, the confluence of technology and the cultural upbringing of Ys and Zs has created a young workforce that is ready and eager to work around the clock. Ys and Zs have phones with them 24/7, which means there’s an opportunity for them to be ...

Mom Focus

... marketers should take note by increasing their Facebook initiatives, as the site provides a key space for reaching out to moms in a friendly, conversational manner, providing them with much-needed downtime, entertainment, and escape.FAMILY UNITJust as there remains a debate about whether technology has hindered or enhanced social skills among Gen Ys, a similar controversy persists about the role technology plays in modern family dynamics. So far, there’s no clear answer. While one once might have argued ...

Global Culture Marketing Tips

... would simultaneously enter them into a lottery to win a free KissKiss Matte lipstick and build a customer database for Guerlain. The campaign attracted 10,000 players within 10 days of the game’s launch.Nike Customers who visit select Nike stores in China can do an in-store trial of the brand’s Epic React running shoes while simultaneously participating in Reactland, a virtual reality motion gaming experience designed to showcase the shoe’s built-in NIKE REACT technology. Nike China partnered ...

Extracurriculars

... launched Woz U, a digital institute to help fill the employment gap for high-paying technology jobs across the U.S. Woz U is designed to get people into the workforce quickly and affordably, creating long-term financial stability for young tech workers while providing prepared hires and training solutions for businesses.EDUCATIONAL SOCIAL PLATFORMSAs youth look to social media platforms for motivation/inspiration for their self-improvement, nearly half visit YouTube; nearly seven in 10 Trendsetters do ...

Show Your Emojins

... , and so brands should begin to apply them in their efforts to engage and entertain young consumers. - ART - The Emojinal Art Tumblr puts a modern spin on classic paintings by placing emojis over individuals’ faces and in place of objects featured in selected works of art.This December, the New York City Eyebeam Art and Technology Center hosted an Emoji Art Show, featuring paintings, sculptures, and videos that pay tribute to the emotive symbols.The Emojify app turns users’ pictures into mosaics ...

The New Social Norms

... balance of Me Time vs. We Time. The need to do so is greater than ever before, as technology provides always-on access to friends, making it harder for people to have time for themselves. Meanwhile, self-care has become a necessity in today's society, not merely an indulgence. Young adults are prioritizing this balance as of late and finding solutions through new social behaviors to better manage the needs of their friends with those of their own. For instance, by having fewer, stronger friendships ...

Marketing Tips

... final puzzle. The winners were chosen based on the fastest completion time.Foster’s Using Hollywood-caliber set pieces and technology plus a cast of professional actors, Foster’s hosted a two-day immersive game in London. Inspired by the story of the Foster’s founders, the Melbourne 1888 Challenge took players through a 45-minute mental and physical challenge in 80+ degree heat, reminiscent of the Australian outback.Verizon To promote the release of the new iPhone, Verizon and Snap launched an ...