Supply & On Demand Dec 12, 2016 ... theaters fail to satisfy them, they will turn to other venues that can. Already retailers, restaurants, and bars are showing that they can draw a crowd for screenings and listening parties, particularly when they give patrons a say in the entertainment they offer. For example, the Garret, a popular cocktail bar in NYC, has enlivened quiet Monday nights with its BYOV (Bring Your Own Vinyl) parties, ensuring that guests can groove to the music they love. For older generations, the idea of an amateur ...
Best of Digital Marketing Dec 17, 2014 marketing technology apps augmented reality Digital Intimacy ... touch to the web. In the past, Facebook’s ads have been criticized for not focusing on the intimate, human moments that the social network can provide. In a marked shift, its latest ad, “Say Love You Better,” highlights the closeness that its Messenger app offers. The spot demonstrates how users can express their sentiments more accurately through the use of photos, videos, stickers, and voice notes. The takeaway is that, in doing so, individuals can form meaningful bonds online that are just as ...
Z Marketing Tips Mar 18, 2015 gen z marketing ... . Consider offering content and games that young mobile mavens can access anywhere to enhance their lives, relieve them of boredom, and give them something to socialize around and share. Recognizing that Zs love their mobile devices and sharing photos with friends (nearly 60% of them share photos on their mobile device at least once a week), UGG partnered with photo-editing platform Aviary to offer a limited edition collection of stickers, filters, and frames with designs reflective of its tween-centric ...
POP Marketing Jun 16, 2014 marketing media & entertainment content marketing ... Top tips on using pop culture to connect with consumers Striking a chord with today’s voracious pop consumers can be a challenge for brands, particularly those in narrow categories with no obvious connection to popular culture. Among the brands that excel at this task, we’ve noticed three distinct approaches to driving meaningful engagement with the POP content that young individuals love most. The following rules of thumb may help brands of all stripes shape their pop culture participation and ...
StoryTales Aug 15, 2013 ... items they listVans challenged people to share stories of how their sneakers impacted their livesLevi’s distributed journals to document the personal stories of women worldwideCustomers submit their Real Chobani Love Story for a chance to win a free case of yogurt - NEW FORMS OF STORYTELLING - Digital possession-tagging has emerged as a way for consumers to link personal memories to their possessions; sites and apps, such as TalesofThings, Itizen, and StickyBits, allow users to digitally attach text ...
Mom Focus Aug 10, 2013 ... by, my knowledge of what is important to me as a parent changed drastically. I realized that what my child is wearing, whether it is Gap or Faded Glory, is not important as long as her clothes are clean, her hair is brushed, and she is happy and healthy. As I have grown, and my family has grown, even my own idea of what a homemaker is has changed. I want my children to know I did my best with what I had. I gave them every ounce of love I had in me, and provided for them in ways that made them who ...
The State Of The Sub/Urban Dec 15, 2018 ... outskirts. As the green area will straddle both city and suburb regions, it further demonstrates how these two environments are converging.I love that cities have almost everything you need for day-to-day life, but I find that cities get too cramped too quickly and I wish there were more spaces to sprawl out.SAM, 18, UKWhile government institutions are funding many urban parks, young consumers are looking for brands to do so as well. In fact, nearly a third of young city dwellers in the U.S. and the UK ...
Identity Theft Jun 19, 2016 family parenting relationships ... Gen Y mothers and fathers face unique challenges in maintaining their pre-parent identities and relationships after having children.The singularly intoxicating love that parents have for their children often overshadows a serious issue incurred when one becomes responsible for raising a tiny human: loss of self. Most parents, when they have children, eagerly adhere to an unspoken societal expectation of selflessness and sacrifice that comes at the detriment of their own identity: as individuals ...
(Pas)Sport Mar 24, 2017 play travel local culture sports tourism vacation ... . Consider how young people will go to music festivals even if they don’t really love all the artists playing—Coachella and Glastonbury are the most obvious examples as the parties and fashion have become just as compelling of a reason to attend and check the event off one’s bucket list. Sporting events are similar as they increasingly offer something for everyone. In fact, for many, the journey to sporting events (e.g. road tripping with friends or taking the train with fellow fans) can be just as ...
Control Center Mar 25, 2018 health & wellness technology quantified self ... , a career site for Millennials, featured 14 personality tests to "figure yourself out." It lauded the benefits of gaining insight into one's behavior and potential, especially as it relates to a job. The site purports, "The more you know and understand about yourself, the more likely you are to find a career path you’ll love." This is increasingly important, as people are spending more and more of their time at the office, and younger generations in particular are blending their personal and ...