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Macrotrends

Future Of Entertainment

... Ends The latest edition to the apocalypse genre, How It Ends follows Tom, a young lawyer, as he endeavors to survive a mysterious geological rapture that authorities cannot or will not explain to the public. In the midst of chaos and carnage, the plot explores how human relationships fare in the face of imminent danger. Y In the world of Y, a sci-fi series to arrive on FX, all men are dead except for one. The show is based on the comic book, Y: The Last Man, and takes place in a world of women ...

Set In (E)motion: The Guide to Gen Y Burnout

... loyalty.Among Gen Ys, 1 in 3 in the U.S. and 1 in 4 in the UK feel a sense of burnout.WORK/SCHOOL AND PERSONAL BURNOUTBurnout can manifest in all aspects of youth’s lives today, from work and school to personal and social lives. Looking specifically at work/school, two in five U.S. Gen Ys feel a sense of burnout in this area of their lives, as do three in 10 UK Ys. Additionally, one in three U.S. and UK Gen Ys feel a sense of burnout in their personal lives. Across the board, U.S. youth (men, women, Zs, and ...

Glutton Goals

... you get fat.” While girls in both countries want to be skinny more than boys, young men are likewise feeling increased pressure to achieve the “toned” male ideal—muscular and strong but lean enough to look good in fashionable clothing, which also ties back to social media and what they eat and drink.There was a cookie dough place that sold raw cookie dough but you couldn’t get salmonella from it, and every day there would be lines over three hours just to try the dough. I feel like people my ...

Job Search Party

... . While 30% of youth browse jobs just for fun, even if they are not actually looking for a new job, this number jumps to 49% among Trendsetters, indicating this behavior is poised to grow. Finding jobs to apply to has become a more social experience as well, with 28% of youth applying to jobs they learn about through friends and 17% applying via social media posts, with numbers rising to 48% and 32%, respectively, among Trendsetters. Young women are significantly more likely than young men to job hunt ...

Game Of Life(style)

... temptations on offer at the U.S. Open.Seven in 10 young adults, and even more Trendsetters, believe everyone can be part of the sports lifestyle in their own way.SPORTS & POP CULTUREThree-quarters of U.S. and UK young adults, and more than 90% of Trendsetters in both countries, believe that sports are an important part of pop culture. Moreover, half of young people and more than two-thirds of Trendsetters feel the need to pay attention to sports to be a part of the cultural conversation. Young men are ...

On The (Im)pulse

... price. Within the U.S., the use of hotel rewards programs are more prevalent than in the UK: 45% of Trendsetters in the U.S. use hotel rewards programs, versus 31% in the UK. When looking at youth in general, women are more likely than men to do each of these when it comes to booking flights and hotel accommodations.Which of the following, if any, are true for you?Select all that apply I book flights based on price, not the airline | I book accommodations based on the price, not on the ...

The Age Of Innocence

... ?Please select all that apply. I wish there were more nightlife options that involved intellectual stimulation | The hookup culture | It's hard to have meaningful conversations with others PUBLIC ACTIVITIES59% of Trendsetters in the U.S and 51% in the UK are interested in watching TV shows in a public space, while another 48% of Trendsetters in the U.S. and 41% in the UK are interested in playing video and board games. Additionally, men in the U.S. and UK are more likely than women to have an ...

All The Feels

... , especially those in the U.S., worry more than young men about nearly everything. The same is true of teens compared to tweens, likely because they have a higher level of exposure to news and social media.Which of the following things, if any, do you worry about?Please select all that apply. War | Terrorism | Racism | The state of the world | Diseases | Natural disasters | The state of my country | Violence at my school/work | The environment/climate change | Immigration issues | The economy ...

Social (TV) Network

... executives where they recline in lounge pants in seemingly uncomfortable spots and plans to produce more original series. In fact, the brand’s head of marketing, Dan King, notes, “I think how people consume Snapchat now is like how they used to watch TV.MEDIA CONSUMPTION Both U.S. and UK youth spend the largest percentage of their media consumption time each week using social media (18% on average in both countries), with women spending even more time doing so than men. U.S. youth also spend a ...

High Society

... their U.S. counterparts: 30% drink alcohol and 11% smoke or eat marijuana when they feel stressed or overwhelmed.Which of the following, if any, do you do when you feel stressed or overwhelmed?Select all that apply. Drink alcohol | Smoke/eat marijuana PARTY IT OUTAmong Trendsetters, one-quarter in the U.S. and UK are going out more than a year ago, and a quarter of U.S. men go clubbing/partying. Additionally, one in four Trendsetters in the U.S. and one in five in the UK are drinking alcohol ...