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Macrotrends

PREPAREnting

... some sense of control over the conversation. Not so long ago, questionable content was relegated to late night slots on TV or covered with brown wrappers on newsstands. But today, children can accidentally (or purposely) run into mature content at any time and nearly everywhere they may look. Parents are leveraging a wealth of tools that let them monitor and control everything from what their children see to what websites they access. Even tools that have educational value must be carefully ...

Mixed Emotions

... ;Class is a mix of cardio, body conditioning, yoga, and meditation to create a kind of active therapy session. Toomey encourages attendees to be emotionally vulnerable and make as much noise as they went to release their feelings.Anger Rooms Across the country, people are going to “anger rooms,” such as the BreakRoom near Atlanta and The Wrecking Club in New York City, where they pay to use objects such as a baseball bat, sledgehammer, or crowbar to destroy other objects, like television sets, dishes ...

Well at Work

... , MasterCard launched “One More Day”—a travel-focused campaign that invites consumers to make a social pledge to take just one more day of vacation to travel, spend time with family and friends, or simply experience new things.EXPEDIAFeaturing the Grimes song “No Excuses,” Expedia ran a TV spot portraying a young woman abandoning her excuses about why she couldn’t travel and finally using her vacation days to explore the world.Watch the video to see her travel adventures. - EMPLOYERS INVESTING IN WELLNESS ...

The Fail

... whose activities don’t quite go as planned, and they watch TV shows that put failure front and center. When Zs tune in to watch other gamers play on sites like Twitch and YouTube, they get just as much enjoyment out of seeing them beat a level as they do watching their epic failures. They don’t feel guilty for getting pleasure from others’ public flops because they’ve been there themselves and don’t see failure as a shortcoming. In addition, these many cultural cues remind them that even if they ...

Through the Looking Glass

... seamlessly. (Typically, GTA3 players must toggle their gaze between gameplay and a GPS map in the corner of the screen.) GlassFit guides users through workout circuits, yoga classes, and athletic drills, all while tracking each individual’s respective performance over time. Mobile and connected TV service Thuzz Sports uses algorithms to rate games and alert fans when to tune into trending games across the leagues they follow. Recently, the company introduced a Glass app that offers coverage for NFL ...

Go Big Or Go Home

... or while doing other activities simultaneously. For instance, Sky TV hosted a literal Game of Thrones marathon, in which people ran 26 miles while watching the series projected on the screen of a moving truck. Mobile network Three partnered with Time Out London to offer people the chance to binge watch Netflix shows while cruising along the River Thames. Immersive Theater Brands across all categories can host immersive theatrical experiences, which incorporate people into an adventurous ...

Know It Alls

... ; tech, politics, and sports for example don’t exist in their own individual vacuums. The 2018 Golden Globes proved that it wasn’t enough to be knowledgeable of the movies and TV shows being honored, viewers had to be appraised of the current social and political climate surrounding the #MeToo and #TimesUp movements to understand the jokes and the speeches, even though it was an award show for entertainment. Although it used to provide social currency and stature to be an expert in one field&mdash ...

Parenting 101

... for their children to just be kids, and they seek to accomplish this by having them experience what they did at a young age. Nearly six in 10 parents in the U.S. (58%) and half in the UK (50%) say they watch or plan to watch certain TV shows and movies they saw as a child with their kids, and half in both countries say the same about playing board games and reading books from their youth. They also look back fondly at food they enjoyed while growing up, with 51% of parents in the U.S. and a third ...

Z DNA

... parents watch many of the same TV shows and movies, listen to the same music, play the same games, use the same devices, and sport the same brands. They feel comfortable in an adult world because they can relate to older generations so easily. This feeling is also compounded by the rise in multigenerational households. Zs have a unique upbringing in that it’s not uncommon for their older Y siblings to have moved back home and for them to live under the same roof as their grandparents—1 in 10 children ...

Innovation Halo

... open it to start a 10-second countdown, after which their order is automatically placed.2016: Drone Delivery In 2016, Domino's partnered with Flirtey drone delivery service and in November, it delivered the world's first pizza by drone near Auckland, New Zealand.2016: AnyWare Ordering Evolves The pizza chain further evolved its AnyWare Ordering system introduced in 2015, allowing customers additional ways to order: by text, tweet, Samsung Smart TV, Ford SYNC, AppLink system, Android Wear smartwatch ...