It's A Mall World After All Jun 23, 2019 ... ). And while airports have recently evolved to provide more traditional mall-like experiences (see Home & Away), outside of this setup, the idea of the captive shopper has gone by the wayside. Retail environments across the board are having to rethink their very reasons for existing: hotels aren't just functional spaces for people to sleep; they need to provide an experience. Restaurants and bars aren't just for eating and drinking—they need to serve up an entire design aesthetic ready to be ...
The Direct Connection Jun 21, 2019 ... each part of the day. As innovators, these DTCs aren’t only disrupting shopping behaviors, they’re disrupting consumers at-home behaviors as they seek to better their lives.All this isn’t to say that brands need to stretch to make scientific claims around their products, especially given the damaging repercussions of “fake news.” Nor should brands push forward newly minted products and services under the guise of innovations that haven’t been thoroughly vetted. Rather, brands should consider how ...
Culture Spotlight On South Korea Jun 16, 2018 ... creating a noteworthy feminist movement. Doing Café is a feminist cafe in Gangnam that holds more than 1,000 volumes of feminist literature and considers itself the country’s “cultural home of feminism.” The café has attracted more than 10,000 visitors since it opened in March 2017, predominantly women in their 20s and 30s. Along with its feminist library, the café offers art exhibits, guest lecturers, social gatherings, and one-on-one counseling provided by owner, Kim Ryeo-il. Kim’s goal was ...
Marketing Tips Mar 13, 2017 marketing play sports ... watching sports, brands can be part of game day without engaging in the actual games. Consider which complimentary categories best relate to your brand and how you can leverage these to make game day even more memorable. State Farm and Postmates To give NFL fans watching at home an exciting, tailgate-like experience, State Farm partnered with delivery service Postmates and Chilli’s to send free BBQ and French-fry stuffed burritos to viewers’ homes. Through the initiative, dubbed “Housegating ...
Extracurriculars Mar 22, 2018 education customization online learning personalization school Life Skills ... and Sydney to take three courses on game development. All games coded were able to be saved to a USB flash drive and worked on from home; games could also be published on an Xbox One with a free app from Microsoft.Santander Santander Bank, with the help of Arnold Worldwide and Sapient Razorfish, received an award from the Content Marketing Institute for their Gen Y-focused content hub, Prosper & Thrive. This microsite was designed to encourage Ys to master money and includes a variety of content ...
Eco Chic Jun 22, 2018 fashion & beauty food & beverage clothing eco footwear style sustainable ... find a unique item that reflects one’s individual style and that not everyone else will have. When they shop for second-hand items, young people feel like they’re giving them a second life, leading buyers to feel better about purchasing an item that doesn’t contribute to more waste and sellers to feel better that their item is going to a good home while bringing them some extra income (see WeCommerce). Already, two in 10 global youth have sold clothing/accessories on resale apps/websites ...
Community > Commerce Sep 06, 2016 community retail brick-and-mortar shopping ... socialize with each other. Likewise, youth feel more integrated in their community just by being in stores with others, and this is especially the case when a brand and its space actively encourage community building. Retail is providing a much sought after third space for young people; outside of the home and workplace, they are eager for public settings where they can simply hang out around others. Many supermarkets are addressing this desire as they become more experiential and make connectedness a ...
Global Movie Trends Jun 01, 2018 ... been in the spotlight for purportedly usurping theatergoers, going to the movies is increasingly relevant to young people around the world: 63% of global youth say in the past year, going to see movies in theaters has become more popular in their country.Rather than outright dying, the film industry is kaleidoscopically evolving. Ticket sales might be weakening at the margins due to economic concerns and the proliferation of home viewing options, but movies are still an important cultural ...
Global Art & Design Trends May 26, 2018 ... , respectively, the portraits went viral online and have resulted in record attendance at the National Portrait Gallery in Washington, D.C. Ugly Places, Pretty Portraits Last fall, photographer Jenna Martin stepped outside of the box when she decided to photograph her model friend somewhere “ugly” and challenge herself to take a pretty portrait. The duo went to a local Lowe’s home improvement store in Montana and the resulting photographs sparked an “Ugly Places, Pretty Portraits”  ...
Health Hackers Jun 05, 2015 health & wellness technology apps quantified self Health Hackers ... allows users to track, at a granular level, the intake and nutrition of each member of their household because it knows the contents of each meal and snack, from a few teaspoons of chia seeds to a plate of pasta. - HOME TESTING - CUECue has developed a connected “lab-in-a-box” that includes sample wands with which users can take blood, saliva, or nasal swabs, and the home lab analyzes the fluids. The “deep health tracker” then pushes data to a companion app, which makes lifestyle recommendations ...