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Macrotrends

Well at Work

... , MasterCard launched “One More Day”—a travel-focused campaign that invites consumers to make a social pledge to take just one more day of vacation to travel, spend time with family and friends, or simply experience new things.EXPEDIAFeaturing the Grimes song “No Excuses,” Expedia ran a TV spot portraying a young woman abandoning her excuses about why she couldn’t travel and finally using her vacation days to explore the world.Watch the video to see her travel adventures. - EMPLOYERS INVESTING IN WELLNESS ...

Debranded

... - Burberry’s Smart Personalization service offers custom-made outerwear and bags, complete with engraved nameplates and tech-enabled to unlock a unique video revealing the piece’s creation and craftsmanship.Nike lets shoppers customize shoes and gear from its iD collection with “Your iD” in place of the Nike logo. - Trademark your product with a unique and instantly recognizable detail, design, or purpose - Louboutin shoes are identifiable not by the brand’s logo, but by its trademark bright red ...

Numbers Game

... Connected Football, which measures a player’s throwing distance, spin rate, velocity, spiral efficiency, and catch/drop ratio. It also offers a smart basketball that tracks field goal accuracy and range, and trains the player to shoot at game speed.Zepp The Zepp smart baseball bat provides 3D analysis of a player’s swing, measuring important aspects like bat speed, time to impact, attack angle, and more. The company then offers personalized video training programs from MLB Players and coaches to help ...

How Can I Help You?

... Trendsetters in the U.S. and about two in five in the UK say their opinion of a brand has been influenced by a review even when they don’t know the reviewer. Whether it be through reading online reviews, watching a YouTube review video, or following a brand’s interaction with a consumer on social media, young people are privy to every detail of a consumer’s interaction with a brand and therefore have high standards when it comes to customer service. The impact that customer service reviews can have on ...

WELLth Investors

... It,” demonstrates how when wellness is a shared experience, it pushes people to do their best and helps them feel part of a community.Watch the video to see how Asics inspires a sense of community through running.SOULCYCLESpinning studio SoulCycle regularly hosts charity rides that benefit a multitude of causes, from breast cancer research to the 9/11 Memorial.INVESTING IN WELLNESS Most Ys invest energy, time, and money in pursuit of their wellbeing. Ys are not only more likely to invest time in ...

Inside Out

... restaurant location in Manhattan in 2014, and has since been expanding globally with more than 30 locations worldwide and plans for hundreds more.Snickers MemahamiSnickers Malaysia launched the Snickers Memahami campaign, which translates to Snickers Understands, to help others appreciate the culture and practices of Ramadan. Snickers created a video following non-Muslims on a journey to understand the religious practice.ROLE OF RELIGIONHalf of Zs and Trendsetters in the U.S. pray and ...

StoryTales

... , photos, video, and audio to physical objects via scan-able QR or bar codesStorify allows users to create stories by pulling content from multiple social networksSent is “the world’s first novel told by emails”; subscribers receive an email exchange between characters everydayThe Blurb Mobile app allows users to create mobile, sharable stories from an iPhone or iPod TouchA Tale to Tell is an illustrated, collaborative storytelling project; each week a different illustrator/artist submits a new segment ...

Parenting 101

... —their educational value assuages parental guilt over the extended screen time they’re granting their children. Kids pick up any number of skills from digital experiences, from their ABCs and science experiments to video editing and gaming techniques. The latter are as important as academics to a generation interested in turning hobbies and passions into professional careers. That said, parents are starting to recognize their tendency to lean on technology as a crutch in educating their ...

DND (Do Not Distress)

... than it was a few years ago. Being able to get together IRL frequently is particularly challenging since work is no longer 9 to 5, and young adults are increasingly devoting a portion of their social time to networking specifically (see [Net]Work Hard, Play Hard). Even Zs noted in qualitative research that it's hard to hang out with friends physically in a given week due to their schedules and/or that of their parents, their jobs, and their side projects, which is why they often use video hangouts ...