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Macrotrends

Parenting Out Loud

... being potty-trained or a YouTube video documenting their refusal to eat—both of which are quite common today. While parents may have good intentions—to dote on their kids or to find a sense of community with other parents—they are also having to learn new etiquette for parenting in the digital realm. Many realize the need to have conversations with their kids in order to establish boundaries around what is acceptable for them, as a parent, to share about their children with their ...

Soloists

... , as well as new pockets of space where employees can “hole up and work quietly—and alone.” - DIGITAL ALONE TIME - BIENTÔT L'ÉTÉ While most video games are designed to challenge the player with specific tasks and include increasingly complex storylines and character interactions, Bientôt L’été instead features the user’s avatar, alone, on a contemplative walk through dreamlike beach landscapes. As the “player” moves through the “game,” phrases about love and loss meant to stir emotions roll past ...

Dollars And Sense

... friends immediately. These are also generations that have grown accustomed to features like avatar personalization, custom social profile settings, and the ability to view and manipulate data in media such as video games; in contrast, most ATMs don’t even greet patrons by name. I like to see how my cash flow is moving. I like to be able to see all my transactions (investments included, if possible!) and then maybe get a daily report: how much was spent, on what types of things (sorted by category ...

#Celebrate

... products, share recipes, and inspire consumers to think of their products in new ways. PRODUCTSWhile alt-holidays devoted to the food and beverage category are the most commonly celebrated, there are many days for other types of products, too (e.g. Sunglasses Day, National Video Game Day, and National Men’s Grooming Day). This enables brands to own a holiday designated for their type of products and even develop days for ones that don’t yet exist. RELATIONSHIPS Recognizing holidays devoted to ...

Mom Focus

... technology has become a major driver of quality time spent together, as a unit. Whereas once you’d have Mom reading a magazine in the living room, Dad watching the big game in the study, and the kids watching television or playing video games in their respective bedrooms, families are now able to engage with their respective media in a shared space. As The New York Times mused in an article entitled “Quality Time, Redefined,” “the American living room in 2011 can often seem less like an oasis for shared ...

Gender Trends

... crack down on the seedier operations, feminists remain outraged about this overt sexualization of caffeination. RUFFLES' CHIPS FOR BROSIn an effort to differentiate Ruffles chips from the competition, Frito-Lay recently repositioned the Ruffles brand for Millennial men. Following three years of “bro research,” during which researchers visited bars across the country and supplied male Ys with video camera headgear to capture their shopping habits, Frito-Lay determined that Ruffles’ thicker chip ...

Data

Gen Z Entertainment

... Gen Z is redefining the entertainment category as their preferences tend toward YouTube and its stars, open world video games, and realistic TV shows and movies.Would You Rather...? Zs seek to be productive, even when their main goal is entertainment; 56% would choose media that helps them learn something, compared to 44% who would rather zone out. Teens, whose lives are steeped in learning in high school, are more evenly split. Generally, they prefer lighthearted, optimistic media ...

POP Watch

... shows | Movies | Online video sites | Social media | Humor/ comedy specific websites | Books | Live comedy events/ venues | Humor/ comedy specific apps | Comic books | Radio | Humor/ comedy specific blogs | Community sites | Comedy podcasts | Audio streaming service WHAT FAMOUS PERSON MAKES YOU LAUGHT THE MOST?kevin hart, sandler, jim carrey, ellen, ellen degeneres, ferrell, tosh, tosh.0, dunham, tina fey, louis ck, chappelle, fallon, chris rock, carell, colbert, katt williams ...

Shared Fandom

... agree or disagree. My child(ren) and I have similar taste in…U.S. ParentsStrongly/Somewhat Agree Summary Movies | Music | TV shows | Sports | Video games | Podcasts Frequency of ActivitiesHow frequently do you and your child(ren)...?U.S. ParentsDaily/Often Summary Watch movies together | Listen to music together | Watch TV shows together | Find new TV shows or movies to watch together | Read books together | Find new games to play together | Play games (cards, board games, puzzles ...

Generative AI

... Generative AI AwarenessHow familiar are you with each of the following?CARAVAN DataEver Heard Of It Summary Generative AI (Any) | Generative AI chatbots (e.g., ChatGPT, Bing, Bard) | Generative AI to create art or images (e.g., DALL-E, Midjourney, Images.ai) | Generative AI for video (e.g., Pictory, Synthesia) | Generative AI for music (e.g., Amper Music, AIVA, Jukedeck) Generative AI UseHow familiar are you with each of the following?CARAVAN DataEver Used It Summary Generative AI (Any ...