381 results for '"technology"'
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Macrotrends

On/Off

... -goers can browse more than 100 items via touchscreen glass windows. Shoppers can checkout via mobile device and opt for either free delivery or same-day pick up at the mall’s Sony Gallery. Video: See Ebay's digital storefront in action.AMAZONIn an effort to compete with technology-specific retailers that have a brick-and-mortar presence, like Best Buy, Amazon has installed Kindle Kiosk vending machines in airports and malls. Products available for automated purchase include the Kindle Fire HDX, the ...

Omnitainment

... As the line between marketing and media continues to blur, all brands will need to incorporate elements of entertainment in order to remain relevant to youth.It has never been easier to reach youth. Advancements in technology have given marketers a direct line to consumers via mobile, and big data has empowered them to target precise populations to a degree that would have made Don Draper weep with envy. In spite of this, it has never been more difficult to engage youth. Now that marketers can ...

Marketing Tips

... people practice safer sex, as it would encourage them to have the conversation about protection and help them overcome embarrassment about bringing it up. While there’s no official condom emoji yet, the brand gained much praise for trying to raise awareness in a highly relevant way. - 5. Invoke compassion. - People are inevitably more likely to care about a cause or issue if they can get a sense of what it looks and feels like to be in such a situation. As advanced technology, namely virtual reality ...

Culture Spotlight On China

... fitness store that opened in Shanghai at the end of 2017, which includes a running track for trying out shoes, a gym, and a retail store. This lifestyle is still in the early stages and is poised for major growth throughout Asia.Talk Shop: China’s Answer To Social Online ShoppingE-commerce website Pinduoduo is transforming China’s shopping scene by creating a new form of social commerce. The site offers group-buying bargains, called “tuan gou,” on everything from technology to CPG items to ...

BMS Takeaways

... were feeling. The technology served to show that the airline provided a relaxing experience and highlighted the moments during which travelers were the happiest and calmest.Watch how British Airways helped passengers measure their wellbeing.To educate consumers on the benefits of eating organic food, Swedish grocery chain Coop decided to show how it impacted an average family. The company enlisted a family of five for a three-week experiment, in which they first ate their usual non-organic meals ...

Healthography

... want to maintain and even enhance their wellbeing while away from home and have come to expect that hotels, travel programs, and transportation centers help them do so. Having healthy dining options, fitness amenities, and quiet spaces have become the norm, but now travelers also expect sophisticated sleep technology, boutique exercise classes, and décor that promotes mindfulness. Even airports and train stations are shifting to become places that help relax travelers rather than stress them out ...

WELLth Investors

... . healthcare system have heightened Ys’ anxieties about what the future holds for them. Indeed, 72% of Ys and 80% of Trendsetters say they worry that the healthcare system won’t be able to support their generation when they’re old. So rather than rely on institutions alone, many are embracing new technology that lets them track and quantify their individual health to gain a sense of control. Many are also paying premiums for items that may have seemed nonessential in the past, such as organic food and ...

The Hive Mind

... culture, especially as those in this cohort are highly exposed to the modern iteration of superfandom: 72% of youth in the U.S. and 71% in the UK agree that people aren’t just fans today, they’re either superfans or casually interested. Gen Ys, who came of age alongside the development of social technology, and Gen Zs, who are digital-natives and have never known a time before social tech, are hyper-aware of stan culture and use the term stan as a verb colloquially, day in and day out. Some Zs we ...

StoryTales

... fictional tales to objects. Indeed, storytelling has adopted a new air of cool and has become a coveted skill of the creative class. Going forward, Ys will expect brands, marketers, and products to tell compelling stories of their own in this new language.Once upon a time, culture was passed down from generation to generation by oral tradition. Then, the printing press gave us novels, and the motion picture camera introduced film. Now, technology and social media are constantly changing where, when, and ...

On The (Im)pulse

... young consumers will accordingly cut back in other categories both big and small to be able to afford this. From deciding to opt out of the latest technology, which is another significant purchase, to opting to forego dining out and partying to save on smaller bills that all too easily end up becoming larger ones over time, young consumers are looking holistically at the prioritization of both their funds and their time in order to focus on what they prize and how to work even more smartly toward ...