648 results for '"social media"'
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Macrotrends

Home & Away Marketing Tips

... show and will be amplified across BMW’s social media channels and a TV campaign in January. - 4. Highlight Your Hometown Pride - Modern youth are increasingly feeling and displaying pride for their hometown, especially as they feel less connected to the communities they reside in as adults. Brands who address this deeply-rooted emotional connection that young consumers feel for their place of origin can capture this cohort’s authentic loyalty. Brands should emphasize their own connection to a ...

Out Of Office

... passions untethered to desks and screens. Entertainment and marketing messaging should reflect this shift in coveted jobs, highlighting hands-on fields like farming, mixology, and fitness and not simply those that are office-based. Youth enjoy the escapism of watching those with active and tactile careers. Think beyond traditional celebrities and influencers when implementing social media strategies to include the aforementioned fields. Young employees are seeking a sense of freedom from desks and ...

How Can I Help You?

... Trendsetters in the U.S. and about two in five in the UK say their opinion of a brand has been influenced by a review even when they don’t know the reviewer. Whether it be through reading online reviews, watching a YouTube review video, or following a brand’s interaction with a consumer on social media, young people are privy to every detail of a consumer’s interaction with a brand and therefore have high standards when it comes to customer service. The impact that customer service reviews can have on ...

Good Vibes

... , it’s only natural that they’re promoting kindness since they can immediately see the direct result of their efforts through one-on-one interactions. I think spreading kindness has become a huge part of society and culture in this day and age because this generation of youth is so open via social media. This openness provides a gateway for compliments and positivity just by doing little things such as liking or commenting on an Instagram or Facebook post.JULIETTE, 16, MNAdvocating for kindness may ...

The New Age

... subject of documentarian Albert Maysles’ last film). STREET STYLE SOCIAL MEDIA Blogs and social media accounts that spotlight unique senior style, like Idiosyncratic Fashionistas and Fashion Grandpas, have exploded in popularity among younger audiences in recent years; Advanced Style even became a documentary feature.GRAY HAIR Some trendsetting young women—Rihanna, Zosia Mamet, Nicole Ritchie, and Kelly Osbourne, just to name a few—are opting to dye their hair silver before even finding their first ...

Food Fixation

... identity results in both positive and negative consequences.One of the benefits is that it has inspired a generational love of cooking. An impressive 82% of Zs say that cooking skills are something they have or want, and the success of youth-oriented culinary series like MasterChef Junior, both in the U.S. and abroad, demonstrate how achievement in the kitchen has become widely aspirational. Zs relish the learning process that goes into creating a meal and will scour social media for recipes and visual ...

Betterment Marketing Tips

... college Style Gurus. The program will offer career training on a range of different topics and fields with personalized curriculums in editorial, photography, social media, graphic design, and marketing/PR. Some of the courses offered include a series of 101 classes covering topics like Photoshop, HTML.CSS, YouTube, and more. Courses are open and free to all gurus; they will also be able to discuss the courses in-depth online with their teachers, many who work for CollegeFashionista’s parent company ...

15 Minutes Of Fandom

... The ways in which young people express their fandom has evolved to become more subtle and nuanced than in years past, though this doesn't mean they care less about culture and brands.Fanclubs, fanboys and fangirls, and hardcore fandom are all concepts that are fading among modern young people, particularly in Western cultures. Despite the proliferation of cultural movements in the past two decades, especially with social media offering daily cultural moments and touchpoints, young people have ...

Culture Spotlight On South Africa

... brand Prime Obsession. The company began when the pair were interior design students at the University of Johannesburg and posted social media content reflecting this style. Prime Obsession has taken off rapidly, with media outlets including Vogue crediting them for ushering in the country's new design scene. Prime Obsession has started to receive international attention, having recently collaborated with Calvin Klein and Woolworths, and is poised for continued success; the duo ...

Go Big Or Go Home

... growing "Go Big Or Go Home" mindset, young people are looking for their close friends to offer more than support and loyalty; they also want them to provide inspiration to help them achieve a more adventurous life. As one 22-year-old woman from Portland told us in a focus group, "I don't think it's social media that drives me to be adventurous as much as it is my close friends. They always want to be doing exciting stuff and I want to be part of that." In turn, they know their friends want them to ...