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In-Store Vs. Online Shopping

... , kids clothing) | Tech and accessories (e.g., mobile device, headphones) | Traditional media (e.g., books, DVDs) | Entertainment events/experiences (e.g. theater, concerts) | Travel (e.g., plane tickets, accommodations) | Digital media (e.g., ebooks, streaming services) IN-STORE SHOPPING BEHAVIORSWhich of the following, if any, do you do while shopping in a store?Please select all that apply. Use a coupon/discount code | Read online product reviews | Use my mobile phone to ...

Betterment & Fitness

... | Participated in a rec league 4 in 10 U.S. and UK Trendsetters have made an effort to turn daily travel into an opportunity to exercise.WHY EXERCISE?Among young adults, 60% in the U.S. and 54% in the UK exercise to improve their health, as do 78% of Trendsetters in the UK and 72% in the U.S. More women than men in both countries look to exercise to improve their health. Exercising for the sake of improving one’s physical appearance is much more prevalent in the U.S. than in the UK, as well as among ...

Global Y Media

... , traditions, and cultures of different nations. It is a way for those who don’t travel to learn more about different countries. LAVENDAR, 22, CHINAIt’s quite easy to watch movies from any country around the globe, and there are subtitles and dubbing in our local languages, too. We have so much access to watch different things that help us to learn and increase our knowledge about different countries. There are some movies that show certain cultures and practices of Africa, Spain, Germany, and others ...

Love Relationships

... purchased A quarter of married young people say their spouse is different than the type of person they pictured ending up with. TASTE BUDSLaughter really is the best medicine, and in the case of romance, it’s the best love potion. Half of global youth say that it’s important to share a sense of humor with a partner. Since entertainment, travel, and cooking are such large parts of young people’s lives, they also want to be able to share these things with their partners. Young women and those aged 19-34 ...

BMS Soul

... feel they need belief in a higher power or God and to have support from family; women are especially likely to say so. Given that they are a socially minded generation, they also note the ability to support others and to make the world a better place as means to realize their spiritual aims. Nontraditional factors also help them attain spirituality, including travel experiences and creativity. Which of the following, if any, do you need in order to feel spiritually fulfilled? Belief in a higher ...

Global Y Consumer

... books, just to name a few. These aren’t things I need to survive, but things that make me a bit happier that I like to indulge in. JESSICA, 27, USIn my opinion luxury is represented in a brand’s long history, excellent quality, perfect design, and unique style. I like Coach, Calvin Klein, Estée Lauder, Tiffany, and Louis Vuitton because they best embody the character of luxury. MAWEI, 32, CHINATo me, luxury is comfort at the highest level. Whether it be being able to travel first-class and avoid ...

Gen Z Zscape

... believe I can do anything I put my mind to | I am optimistic about the future | I prefer to multitask (do more than one thing at a time) because it makes me feel like I'm accomplishing more | I like to travel to other countries | I would rather get a reward only if I win an event rather than getting a reward just for participating in that event | I feel like I don't have enough time to just be a kid/just be a teen | I have friends in other countries | I feel like I don't have enough time to ...

Consumed Consumer (Continued)

... / technology | Clothing | Shoes/ footwear | Accessories | Restaurants | Vacation/ travel | Makeup | Haircare | Groceries/ produce Live events | Coffee | Alcohol | Room furnishings/ housewares | Grooming products | Movies | Arts/design | Fitness | Bars/ clubs | Pet accessories THOUGHTS ON LUXURY EXPERIENCE I value luxury experiences more than items. I’d be much more inclined to spend top dollar on nice vacation accommodations than I would on shoes. – Jacci, 26 JACCI, 26Luxury is ...

Shopping In-Store Versus Online

... | Entertainment and events | Digital media | Travel SHOPPING CRITERIAConsumers shop online and in-store to fulfill different needs. When it comes to online shopping, young adults prefer to shop via websites than via apps to fulfill every type of shopping criteria. When they want good customer service or an exciting shopping experience, they shop in-store. When they want privacy or discretion, they shop on websites.When thinking about each of the following ways to shop, which method do you ...

Gender Entertain

... | Travel | Gaming | Arts & culture | Shopping | Fashion/ style History | Sports | Beauty/ grooming | Food & wine | Home & garden | Design | Auto/ cars | Politics | Parenting | Finance/ investing EXPERTS Men are more likely to consider themselves experts in gaming, technology, sports, cars, and current events, while women consider themselves experts in shopping, style, health, and beauty. What do you consider yourself an expert in? Select all that apply. Entertainment | Gaming ...