68 results for '"eco"'
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Macrotrends

Culture First, Country Second

... prioritizing sustainability, and with this, items that combat their carbon footprint are becoming Eco Chic. The future of style will need to protect the planet, and young people are elevating this quality when purchasing new goods from anywhere across the globe, while also driving the resale economy with their international peers.In consuming international popular culture, global youth increasingly demand to consume entertainment in its authentic, foreign form, as they want an Origin Story  ...

Extracurriculars

... visibility of the company's brand and leaders. The site, Paradigm Money, teaches customers about personal finances and includes news, opinion pieces, interviews, and advice.Earth Fare Organic food retailer Earth Fare has begun publishing a quarterly healthy lifestyle magazine, “The Clean Plate,” to educate readers on topics like the importance of clean food, eco-friendly choices and the dangers of consuming products treated with antibiotics. These articles go beyond the average grocer’s content ...

Global Y Dream

... comfortably, forge rich relationships, and amass a trove of diverse experiences, all of which trump material possessions. Events and adventures that they can share on social networks are a currency that matters more than dollars and cents. BRAND-AID Ys around the world may be paring down the amount of stuff they own, but at the same time, they are stepping up in their roles as consumers. They want their purchasing decisions to help them realize their ideals—happiness, connectedness, eco-consciousness ...

The Right Moves

... electric. For eco-conscious Ys, this will provide an earth-friendly option for the vanlife movement.Winnebago Known for its massive luxury RVs, Winnebago is making moves to appeal to Y consumers by manufacturing smaller RVs at lower price points, with features such as bike racks and additional USB charging stations. Koda The three models of new Koda residences are tiny homes, at 269-square-feet, that are also easily mobile. They can be constructed in seven hours and disassembled in four to be ...

Life For Like

... influencer categories, like sustainability influencers, vegan influencers, and mental health influencers, whose platforms are based around bringing education and awareness around their specific causes. Influencers like Rob Greenfield of @robjgreenfield and Kathryn Kellogg of @going.zero.waste have created platforms based entirely around their work as sustainability advocates, showcasing their lifestyle choices and offering tips and tricks to encourage their followers to live more eco-friendly lives ...

Future Of Fashion & Retail

... the industry to manufacture shoe soles. Mushrooms Bolt Threads, the startup that achieved the previously impossible task of producing synthetic spider silk, has debuted its second innovative biomaterial called Mylo. Mylo is a leather-like material that is made from mycelium, the roots of mushrooms, rather than the ecologically-unfriendly plastics that other leather replacements are made from. Eco-conscious designer Stella McCartney was the first to use Mylo to create a bag that was displayed ...

Branding Trends

... ). Approximately six in 10 youth in the U.S. and UK and seven in 10 Trendsetters in both countries like when packaging materials provide entertainment. This doesn't just mean serving up entertainment content, but also offering methods and tools for consumers to experience and create their own entertainment. From an eco standpoint, packaging that serves a dual purpose (e.g., a wrapper and an entertainment tool) also feels less wasteful. This trend creates an opportunity for new partnerships between CPG brands ...

Next Gen Brand Loyalty

... the durability of its apparel rather than its use of eco-friendly fabrics, or a wellness brand could focus on its affordability instead of its role as a mental health advocate. Once brands have Boomers and Xers as customers, these generations appreciate consistency over innovation; maintaining a steady quality is more important that offering overwhelming changes.SoulCycle is my favorite brand. I also listen to the NPR podcast regularly and SoulCycle was featured recently and I heard from the ...

The Urge To Splurge

... prepare meals and more expensive cleaning supplies or other household items—potentially ones that are considered “clean” or eco-friendly, or address a specific issue for someone in the household—is a way to treat themselves to a small luxury within a task or chore they have to take care of anyway. Splurging in these categories turns taking care of their home from a routine responsibility to a luxury, and one that they increasingly benefit from and enjoy, as they spend a considerable amount ...

BrandCon

... Future innovation festival in cities around the globe to support and develop the next generation of smart ideas to create more clean energy solutions. Attendees learn about the future of energy, mobility, and technology, and try hands-on activities. Student investors also compete in a Shell Eco-marathon, in which they work to design, build, and drive the world's most energy efficient vehicle at the event.Teen Vogue Summit In December 2017, Teen Vogue kicked off its first Teen Vogue Summit in LA ...