Mind The Gap Jun 16, 2016 family gender parenting activism children ... Gen Y parents are furthering the plight for gender equality by making their children more aware of the gap that still exists and executing new tactics to close it.Gen Ys are inherent champions of equality, continually working to bring down gender boundaries and barriers as a generational social movement. Now having the privilege of shaping a new generation, those who are parents are actively applying that same vision to their childrearing philosophies. Consequently, a movement to “raise boys ...
(Gender) Role Playing Dec 03, 2015 gender global relationships equality feminism Gender Neutral ... Around the world, less restrictive gender roles are giving rise to new romantic and sexual freedoms among youth—but with new freedoms come new anxieties. Today’s youth are less confined by traditional gender roles than were previous generations, freeing them to live and love, for the most part, without the burden of adhering to antiquated societal expectations. Though some countries are more progressive than others, one truth is becoming universal: your sex no longer determines the ...
Transgender Activists Mar 17, 2015 gen z gender activism civil rights LGBT transgender ... , young consumers see a need to achieve the same degree of acceptance and equality for transgender individuals. While the trans community has gained more mainstream visibility than ever before, its members still face much discrimination from institutions, employers, medical providers, and the public at large. Highly empathic Gen Zs, who have grown up hearing about gender identity and related issues frequently in culture, have been inspired to lead the charge for this next frontier in social progress ...
Fempowerment Mar 16, 2015 gen z gender equality feminism women ... Today’s teens consider gender equality a given; they’re proudly calling themselves feminists, and boys are getting behind the movement, too. Despite wanting gender equality, Gen Ys grew up fearful of identifying as feminists. They didn’t understand the term and mostly associated it with man-hating, bra-burning behavior. Many believed that by defining themselves by the F-word, they’d be simultaneously saying that women aren’t equal to men and advocating for female dominance. Gen Zs, however ...
Gender Flipping Sep 11, 2013 ... A new movement highlights the absurdity of gender norms through gender reversal.The hallmarks of gender-targeted marketing are so well established and pervasive that even an educated consumer can become desensitized to their silliness, sexism, and built-in stereotypes. A new trend has thus emerged with the intent to draw attention to the pervasive gender bias almost universally presented across marketing and media. Called Gender Flipping, this trend highlights the absurdity of what we take to ...
Gender Worldwide Sep 09, 2013 ... Gender-relevant movements and societal trends from around the globe. SOUTH KOREA: FLOWER MEN South Korea is currently the biggest market for men’s skincare, with sales reaching $565 million in 2012. According to Euromoniter International, South Korea accounts for nearly 21% of global sales of men’s skincare (though China, currently ranked second, is expected to overtake the leading position this year). In South Korea, where idolized K-pop singers often sport and endorse beauty products, men are ...
Gender Trends Sep 08, 2013 ... Gender-relevant microtrends and happenings across the cultural landscape. - TRENDS: EAT - SEXCEREALA new cereal from Canadian entrepreneur Peter Ehrlich purports to be the first gender-specific food ever created. Called Sexcereal, this edgy breakfast food promises to reward its consumers far beyond the dining room. Other breakfast cereals, like Special K, have been marketed to one gender at the exclusion of the other, but Sexcereal actually comes in distinct versions meant for either gender ...
10 Gender Takeaways Sep 17, 2013 ... Actionable marketing tips for brands looking to stay relevant in the cultural discourse surrounding gender identity and politics.Today’s young consumers may consider gender less of a contentious issue than their parents did, but that doesn’t mean that they’re indifferent to depictions of gender in marketing; in fact, quite the opposite is true. Part of their personal, independent approach to gender identity involves policing male- and female-targeted content for outdated, unrealistic ...
The Gender Landscape Aug 29, 2013 ... Young people's new approach to gender politics, through gender neutrality, gender bending, and gender claiming.For young people today, gender is less of an issue than it was for previous generations. The paradigms that shaped their parents’ experience with gender and gender politics have largely fallen away; as far as they’re concerned, the “Battle of the Sexes” is over and done with. Sixty-seven percent feel that gender doesn’t define a person to the extent that it used to. As products of a ...
