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Love Dating

... . Attributes such as upper body (including chest/breasts) and butt rank more highly among men globally, whereas women are more likely to evaluate a partner based on height. Young people in Brazil, Spain, and the U.S. are more likely than those from other countries to judge someone on their smile, while those in China, Japan, and South Korea put more increased focus on height.Which of the following do you pay the most attention to when judging a romantic partner’s appearance?Please select your top two. Face ...

BMS Overview

... , taking naps, and praying at least once per week. Men are more likely than women to engage in wellness activities. Age also plays a factor: older Ys are more likely to take supplements and visit spas, while younger Ys are more likely to nap and spend time in nature, and Zs are more likely to play games and pray. How often, if ever, do you do each of the following activities?Those who do these activities at least once per week Exercise | Play games | Take nutritional supplements/ vitamins | Nap ...

BMS Body

... healthy is a luxury only some people can afford | Healthy food options have become much more affordable in recent years BUYING FOR HEALTH BENEFITS Even if Ys aren’t interested in dieting, they do pay attention to the health benefits of the food they eat. The most significant wellness factor impacting Ys’ food purchases is if the items are all-natural. Women are more likely than men to make purchase decisions based on whether foods are natural, organic, low-cal, and GMO-free. Men are more likely than ...

A&S Dating And Relationships

... , their friends have significantly greater access to their day-to-day activities, as well as their personal thoughts and feelings. Young men are more likely than their female counterparts to say their co-workers know them well. While men can socialize more freely with the legacy of the “Old Boys’ Club” to lean on, women may be more personally guarded as they strive to progress professionally. How well, if at all, would you say each of the following people knows you?All respondents, excluding N ...

Gender Image

... A quantitative overview of self-image has relevant to gender.TEEN GIRLS MOST UNHAPPY WITH APPEARANCE Men are slightly happier with their appearance than are women. Only one-third of teen girls claim to be very happy with their looks. How happy are you with your looks/appearance in general? Top 2 box (Net) | Completely happy | Very happy | Moderately happy | Bottom 2 box (Net) | Slightly happy | Not at all happy ONLY 18% OF WOMEN STRONGLY AGREE WITH THE STATEMENT, "I CONSIDER MYSELF ...

Gender Marketing

... A quantitative overview of marketing and advertising preferences and perceptions, as relevant to gender.MISUNDERSTOOD & MISREPRESENTED Both men and women feel that their gender is misrepresented in ads, with only 13% of women and just over a quarter of men deeming portrayals of their gender to be accurate. On a scale of 1-5, how accurate are portrayals of your gender in most of the ads that you see?“Extremely interested” and “Very interested,” 5-point scale 5 (Extremely Accurate) | 4 | 3 | 2 ...

Gender Consumer

... A quantitative overview of shopping habits and preferences as relevant to gender.MEN ARE ACTIVE SHOPPERS Women are slightly out-shopping men, but men are shopping at a wider variety of stores. Men’s shopping habits mirror those of their female counterparts for most store categories, especially online stores. However, women tend to turn more to discount or bargain stores, such as dollar stores, while men are more drawn to electronics and sporting goods stores. Which, if any, of the following ...

Gender Story

... disagree with each of the following statements?“Strongly agree” and “Agree”, 5-point scale I fully support gender equalIty | Gender doesn’t defIne a person as much as It used to | Men and women don’t need to conform to tradItIonal roles and behavIors anymore | My generatIon Is pushIng the boundarIes of what It means to be femInIne and masculIne | Gender lInes are blurred today | Gender roles are confusIng today THOUGHTS ON GENDER TODAY I think the men of my generation have lost a lot of ground ...

Love Landscape

... same today? Sexual relationships | Dating | Gender roles | Marriage | Finding the one Sexual relationships | Dating | Gender roles | Marriage | Finding the one 51% of global youth believe that it is possible to be in love with more than one person at the same time. REAL RELATIONSHIPSThe notion that men and women cannot be friends without romantic complications doesn’t resonate with young adults today—eight in 10 say they can be friends without forming a romantic attachment. At ...

Digital My Gaming Life

... digital games on each of the following devices?Device OwnersSummary of "At least once a week" Smartphone owners | Tablet owners | Laptop/desktop owners GAMING IS GOOD While men and women are equally likely to play games, men are more likely to believe that gaming is more of a blessing than a curse. Conversely, almost half of women feel gaming is a curse. Notably, adults and teens align in their positivity towards gaming. Which point on the scale most closely corresponds to your feelings about gaming ...