Re-New Dec 05, 2016 media & entertainment movies streaming TV ... create experiences around their archive of entertainment. We foresee a rise in TV shows and movies getting the Re-New treatment via live productions, as is being done with True Blood and Mean Girls as upcoming Broadway shows. Yet brands need to recognize that nostalgia alone can’t carry an updated take on entertainment; a revival or reboot won’t succeed if the story, production, acting, etc., doesn’t live up to the name. The Re-New movement has key implications for all brands, regardless if they ...
Single Inclusive Sep 03, 2013 ... than couples—a rarity among financial products marketers. After a 2011 episode of Parks and Recreation imagined a holiday known as “Treat Yo Self Day,” the phrase exploded in social media parlance as a hashtag used to celebrate luxuries and experiences purchased by oneself for oneself. The implicit message is that one not need wait for an indulgent gift from a partner. ...
The (DIS)Connect Dec 01, 2015 communication relationships mobile social media ... the emotional experiences that players go through. In Dragon Age: Inquisition from Bioware, characters can date each other, have sex, and even break up. Exploring interpersonal relationships in such games can feel so real that it can affect players in real life. Even less elaborate dating sims, like Boyfriend Maker (aka Boyfriend Plus), wildly popular in Japan, Hong Kong, and Singapore, can evoke emotional responses. Much like Invisible Boyfriend, it allows you to craft a companion and have text ...
Digital Trends Dec 19, 2013 communication marketing media & entertainment social media ... and school bullying—but also his colorful nods to current popular culture, with odes to and spoofs of celebrities like Miley Cyrus, Taylor Swift, and Justin Bieber. Recognizing that both his talent and his story may have an even bigger audience than that on YouTube, NBC is developing Losin’ It, a single-camera comedy based on Dawson’s real-life experiences. The Big C creator Darlene Hunt will be writing the script based on a story she co-wrote with Dawson and his producing partner, Lauren ...
Shopping Experiences Sep 24, 2016 ... Youth are seeking social experiences in stores and are susceptible to impulse purchases while shopping in person.More than half of young people say they are more likely to post about positive rather than negative experiences they have with brands.More than nine in 10 U.S. and UK youth make impulse purchases.IN THE MOMENTSales are the largest driver of impulse purchases for young adults overall and for about six in 10 Trendsetters. Women in both the U.S. and UK are more likely than their male ...
POP Marketing Jun 26, 2014 marketing media & entertainment branding celebrities experiences ... when brands post about discounts or deals.THEO, 21I like when brands post about new ways to do things. For instance, I’m a big fan of Free People, and they often post DIY and healthy eating ideas on Pinterest. I also like seeing new style ideas, such as fun outfits for certain occasions.JESSICA, 2355% say they tune out marketing that isn't relevant to their lives right nowYS WANT BRANDS TO ENHANCE THEIR LIVES Mainstream respondents slightly prefer helpful life hacks to quizzes, experiences to ...
Defining "Luxury" Aug 28, 2023 ... Defining LuxuryThinking about the word "luxury", please tell us if you agree or disagree with each of the following statements.Agree Summary Luxury is about quality | Luxury is about the long-term value of a product | Luxury is about exclusivity | Luxury is personal; it's something I do for myself | Luxury is about limited-edition products/experiences | Luxury items are an investment and can be resold, if necessary | Luxury is about status | Luxury is about the longevity of the ...
Shared Fandom Nov 28, 2023 ... , do you and your child(ren) participate in your shared fandoms?U.S. Parents Purchase merchandise or collectibles | Create art (e.g., fanfiction writing, comics, fan films, fan music, podcasting) | Attend conventions/events | Create content (e.g., post online reviews, vlog experiences) | Join and participate in online forums | Cosplay (i.e., dress up in costume) | Something else | None of the above Similar TasteFor each of the following statements, please answer the extent to which you ...
Attitudes Toward "Luxury" Aug 28, 2023 ... items with obvious logos | I feel better about myself when I make a luxury/high-end purchase | I would be embarrassed to post my luxury experiences on social media | I am proud to show off my luxury logos | Expensive restaurants have better food | I have pretended to own a luxury item that I posted about on social media Feeling Guilty Thinking about guilt or feeling guilty, please tell us if you agree or disagree with each of the following statements.Agree Summary I feel guilty after ...