Entertainment & Media Data May 27, 2020 ... below that you agree with more. I would rather play digital games (e.g., video, app-based games) | I would rather play physical games (e.g., board games, cards) AR & VRWhich of the following, if any, are true for you?Select all that apply. I am interested in virtual reality experiences | I am interested in augmented reality experiences (e.g., Snapchat lenses) CHOOSE ONEDuring the pandemic many of these options were not possible for many people. If you could choose to do ONE of the following ...
Cultural Influence Dec 02, 2019 ... positive comments on their posts | If they share their backstory | If they partner with reputable brands | If they have been around for a long time | If my friends follow/like them | If they do in-person appearances/ experiences | If celebrities and athletes respect them | If they have a lot of followers | If they make a lot of money | Other | N/A - I don't think influencers are credible or trustworthy MOST IMPORTANT TRUST FACTORSYou mentioned that the following things make an ...
Retail Mar 03, 2019 ... mobility | A wardrobe with less variety but of higher quality | A wardrobe with more variety but of lower quality SHARING REVIEWS & OPINIONSWhich of the following, if any, are true for you?Please select all that apply. I tend to talk about/post about pleasant brand experiences | My opinion of a brand has been influenced by an online review | I tend to talk about/post about unpleasant brand experiences COUPONS & DISCOUNT CODESWhich of the following, if any, are true for you?Please select all that ...
Popular Culture Pressures May 12, 2018 ... A quantitative overview of the pressures global youth face when it comes to their social lives and entertainment.Nearly 1 in 3 youth globally like discussing popular culture experiences with others.1 in 5 youth around the globe feel pressure to consume certain entertainment because it's popular, and this jumps to 1 in 3 among youth in China and 1 in 4 among youth in Nigeria.FEELING THE PRESSURENearly six in 10 youth globally feel pressure to have an interesting social life, while another half ...
Purchases Jun 12, 2019 ... ., mobile device, headphones) | Household supplies (e.g., cleaning supplies, toilet paper) | Alcoholic beverages not at a bar/restaurant (e.g., wine, beer, hard liquor) | Entertainment events/experiences (e.g. theater, concerts) | Accessories not including shoes (e.g., wallet, jewelry) | Health/wellness (e.g., supplements, treatments) | Traditional media (e.g., books, DVDs) | Pet care | Digital media (e.g., ebooks, streaming services) | Household electronics (e.g., TV, microwave) | Home ...
Customer Service Jun 06, 2019 ... , if any, are true for you in terms of a brand's customer service?Please select all that apply. I tend to share pleasant brand experiences with others | I have been pleasantly surprised by the quality of customer service I have received from a brand | I tend to share unpleasant brand experiences with others | My opinion of a brand has been influenced by a review even when I don't know the reviewer | I have stopped purchasing a brand because of a bad customer service experience ...
Planning Travel Nov 23, 2018 ... A quantitative overview of how young people plan their travel time.VACATION PLANSHow strongly do you agree or disagree with each of the following statements?Strongly/Somewhat Agree Summary I'm overwhelmed by the options for what to do when traveling | I avoid well-known destinations/experiences when traveling BOOKING AND PLANNING TRAVEL Which of the following, if any, are true for you?Please select all that apply I've spontaneously booked a trip before | When I return from a trip I ...
Shopping and Customer Service Sep 27, 2016 ... Youth seek customer service that provides a personal touch and will go out of their way to share their pleasant brand experiences. More than a third of youth have been pleasantly surprised by the quality of customer service they have received from a brand.COMMUNICATIONWhen it comes to communicating with customer service representatives, youth are most interested in having a personal, human interaction. Young people in the U.S. (23%) are more likely to prefer to ...
Spending Behaviors & Attitudes Aug 27, 2017 ... | Coffee/tea | Beauty/grooming services | Home décor/furniture | Restaurants | Streaming services | Watches/jewelry | Fitness | Apps/in-app purchases | Food delivery services (e.g., Blue Apron, Seamless, GrubHub, Fresh Direct) SPENDING SPREE GUILTMore than three quarters of youth feel guilty when they spend a lot of money on unnecessary products and experiences. Women are significantly more likely than men to feel guilty after doing so, as are Ys compared to Zs. U.S. youth are more likely than ...
Popular Culture & Brands May 11, 2018 ... games, video games) | Live events (e.g., festivals, lectures, performances) | Memes | Emojis | Web series | Magazines | Online magazines/blogs | Virtual reality experiences | Museums/galleries | Digital stickers | Augmented reality experiences | Digital filters | Pop-up activations | Podcasts | Other | I am not interested in seeing brands creating any of these Movies | Games (e.g., mobile games, card games, video games) | Live events (e.g., festivals, lectures ...