802 results for '"gen z"'
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Activism Data

... A quantitative overview of key attitudes and behaviors among Cassandra's Gen Z Segments.Personal ResponsibilityWhich of the following, if any, are true for you?Generations Report 2019Please select all that apply. I consider it a personal responsibility to help others | I consider it a personal responsibility to make the world a better place Difference in the WorldWhich of the following, if any, is true for you?Purpose & Polarization Report 2020Please select all that apply. I believe that I ...

TRANSPORT(N)ATION DATA

... A quantitative overview of Gen Z and Millennial attitudes and behaviors toward transportation. DRIVER’S LICENSEDo you currently have a driver's license? Yes | No, but plan to get one | No, and don't plan to get one Among those who have a driver's license, the average age U.S. Trendsetters secure their ID is 16, while UK Trendsetters do at age 19.CAR OWNERSHIPWhich of the following applies to you?Select all that apply. I own/lease a car | I have access to a car that I regularly drive (e.g ...

What Makes Them

... A quantitative overview of Gen Z and Millennial's attitudes and behaviors toward success and core values. PERSONAL SUCCESSWhich of the following items do you consider important to your idea of personal success?Select all that apply. Being healthy and physically fit | Having close friends | Being free from stress | Having my dream job | Owning a home | Having a lot of money | Traveling whenever I want | Getting married | Being my own boss | Having children | Being an expert in my ...

TODAYS YOU(TH)

... A quantitative overview of how Gen Z and Millennials identify today. IT’S HARDER TODAYCompared to previous generations, do you think the following are easier, harder, or the same for young people today? Paying for college | Buying a house | Saving | Planning for retirement | Managing finances | Work/life balance | Career | Marriage | Parenthood | Buying a car | School/education | Dating | Being involved in politics | Friendships Paying for college | Buying a house | Saving ...

Finance Data

... A quantitative overview of key attitudes and behaviors among Cassandra's Gen Z Segments.Financial AttitudesWhich of the following, if any, are true for you?The Picture of Health Report 2020 I think it is important to have savings | I know how to budget | I am worried about a total economic collapse Financial ToolsWhich of the following, if any, are true for you?The Picture of Health Report 2020Please select all that apply. My own debit card | My own savings account | A mobile wallet (e.g ...

Leisure Data

... A quantitative overview of key attitudes and behaviors among Cassandra's Gen Z Segments.Have Taken Part InWhich of the following, if any, have you done or are you interested in doing?Global Culture Forecast 2018Have Gone To/Done This Summary Taken a day trip with friends | Tattoos | Dyed hair (e.g., dying dark hair blonde) | Colorfully dyed hair (e.g., purple, green, rainbow) | Attended a game night | Nail art | Makeup/grooming class Want to Take Part InWhich of the following, if ...

Shopping, Retail & Brands Data

... A quantitative overview of key attitudes and behaviors among Cassandra's Gen Z Segments.Important Brand QualitiesHow important, if at all, are each of the following brand qualities?Purpose & Polarization Report 2020Very Important Summary Affordability | Good customer service | Transparency (pricing, employee treatment, product production) | Entertaining marketing Priority CategoryWhich of the following categories, if any, do you find yourself prioritizing when it comes to your spending ...

Entertainment & Media Data

... A quantitative overview of key attitudes and behaviors among Cassandra's Gen Z Segments.Platform UsageWhich of the following social platforms, if any, do you currently use?Global Culture Forecast 2018Please select all that apply. YouTube | Facebook | Instagram | Twitter | Snapchat | LinkedIn Top Media FormsWhen comparing each of the following types of media to one another, which are the 3 that you consider the best?Generations Report 2019Please select the top 3 you regard as the best ...

Creating Space

... A quantitative overview of how Gen Z and Millennials create spaces that feel and act as home to them. HOME PURCHASES & RENOVATIONSWhich of the following, if any, have you done in the past year or are interested in doing? Organized my space (e.g., kitchen, garage, closet) | Purchased home décor (e.g., rug, pillows) or artwork | Purchased home electronics (e.g., sound system, TV, gaming console) | Create a workspace to work/ study/ attend school remotely | Redesigned my space to make it ...

Finance Data

... A quantitative overview of Gen Z and Millennial mindsets and behaviors toward finances. FINANCIAL SUCCESSWhich of the following items do you consider important to your idea of personal success?Select all that apply. Owning a home | Having a lot of money | Traveling whenever I want | Being my own boss | Owning a lot of nice things FINANCIAL TOOLSWhich of the following, if any, do you have?Please select all that apply. My own debit card | My own checking account | My own savings account ...