Love Relationships Dec 14, 2015 ... Relationships are highly important to young people; they celebrate their love and strive to make it last.82% of global youth in a relationship are happy they are no longer single. IT'S OFFICIAL!While modern in many aspects of their lives, global youth, especially women, still have relatively traditional views on what marks real relationships, saying a relationship is official when couples introduce each other to their families, get engaged, or get married. This mindset is especially prevalent ...
Shared Interests With Friends Dec 01, 2017 ... way young people make new friends is at school or at work, with 64% of U.S. youth and 56% of UK youth doing so. Additionally, 78% of Gen Zs in the U.S. and 72% of U.S. women find this to be true. Half of youth have also met new friends through previously existing friendships, emphasizing the desire to have friends with similar tastes and shared interests.In which of the following ways, if any, have you ever met friends?Please select all that apply. At school/work | Through other friends | On ...
Athletes, Teams, & More Mar 08, 2017 ... sponsor the athlete. Trendsetters are more likely than young adults overall to agree with both statements making brand sponsorship's of athletes increasingly risky. Men are more likely than women to stop supporting an athletes’ team and even the sport itself, if an athlete did something bad.Which of the following, if any, would you do if an athlete does something "bad"? Stop supporting...Please select all that apply. Him/her as an athlete | Brands that sponsor him/her | His/her team | His/her ...
Love Landscape Dec 12, 2015 ... purely sexual relationships, on the other hand, is less complex. When it comes to defining gender roles, 36% of global youth say it’s just as complicated now as it was before, but young women are more likely than males to say it’s now more difficult. Global teens are not as jaded; more believe it’s less complicated today to find their soulmate and get married, compared to those aged 19 to 34. Compared to previous generations, do you think the following are less complicated, more complicated, or the ...
Media Mix Nov 26, 2016 ... number one quality that young adults believe makes entertainment great is humor. Many also consider great entertainment to be inspiring, have outstanding performances, and stir emotions. Trendsetters are significantly more likely than young adults overall to enjoy entertainment content for all these reasons. Women are more likely than men to say great entertainment needs to encompass nearly all of these attributes. Teens Zs also have greater expectations of good content than Ys for nearly every ...
Innovation Reality Check Aug 31, 2018 ... clothes with the assistance of these technologies. Another one in two Trendsetters across the U.S. and UK are also interested in trying new hair/facial hair styles, makeup, and home décor with the help of AR and VR. Out of both countries, women in the U.S. are the most likely of any group to show a strong interest in the assistance of augmented/virtual reality technologies to enhance their experiences in each of these categories.For each of the following categories, which of the following, if any ...
Shopping Preferences Sep 22, 2016 ... (aside from social media sites) | Social media posts (not ads) | Significant other | Ads | Sampling programs (e.g., Birchbox, toiletries in gyms) | Media properties (e.g., TV shows, magazines) | Children | Celebrities/social media influencers | Co-workers/employer | Customer service representatives | Salespeople | Neighbors | Personal shoppers Men more so than women don’t trust themselves to make purchases without checking with friends or sales representatives (19% UK ...
Betterment & Social Media Mar 07, 2018 ... A quantitative overview of how social media influences young people’s self-improvement.APP-EARANCEUK Trendsetters (46%) are slightly more likely than U.S. Trendsetters (43%) to use apps/filters to improve their appearance in pictures they post on social media. However, more U.S. Trendsetters (39%) use tools/devices (e.g., selfie light, camera lens) to improve their appearance in pictures on social media than UK Trendsetters (33%). Consistently across both countries, women and Zs are the most ...
Innovation & Smart Devices Sep 03, 2018 ... devices at all.SMART DEVICE INTEGRATIONAs groundbreaking new technologies and innovations emerge, smart devices are here to stay. 96% of U.S. and 64% of UK Trendsetters agree that smart devices will become more integrated in our everyday lives, and another nine in 10 think all homes will have smart devices in the future. Looking deeper into the gender breakdown, women in the U.S. are more likely than their male counterparts to see the continued integration of smart devices into their daily lives.How ...
Future of Finances Aug 26, 2017 ... A quantitative overview of how young people view finances in the modern world, wanting more customization and digitalization.70% of youth and 77% of Trendsetters want to be able to customize their bank accounts.WAY TO PAYYoung adults are likely paying for purchases with plastic or digitally as only a third say they carry cash and a quarter don’t use checks. While women are more likely than men to carry cash, they are also more likely not to use checks. Trendsetters, however, are much more ...