400 results for '"events"'
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Love Brands and Marketing

... relationships looks like in each target country.How strongly do you agree or disagree with each of the following statements?Global YouthStrongly/Somewhat Agree Summary I like it when brands celebrate romantic relationships | I wish there were more products, services, and ads made for couples | I wish there were more products, services, and ads made for singles | I wish brands would sponsor or host more events to help single people meet | I would like brands to provide tips and advice on how to have a ...

Children's Activities

... experiencing holiday traditions, going to amusement parks, and going camping. They also want them to do typical kid activities, including watching Saturday morning cartoons and going to live theater events. At the same time, parents want their kids to have responsibilities, such as having chores and managing money by getting an allowance. Which of the following experiences, if any, is it important to you that your child has/does while he/she is young?Please select all that apply. Experiencing ...

Popular Culture & Music

... | CD players | Physical radios (not a radio app on your phone) | Cassette players 66% of youth around the world feel that going to concerts/live music events has become more popular in their country in the past year, and this is especially evident among young people in China (80%) and India (77%).TYPES OF MUSIC GENRESNearly half of all youth (48%) listen to pop/Top 40 music always/often, and it’s the genre they listen to the most. This is led strongly by 69% of youth in China, as well as 52 ...

Global Y Consumer

... . Travel and vacations emerge as top splurge categories, especially in South Korea, Brazil, China, the UK, and Spain. Nearly a quarter of GYs say they’re willing to splurge on live events like concerts and theater performances; and approximately 4 in 10 GYs, and more than half in India and China, splurge on dining out. Which of the following products/services do you tend to splurge on (i.e., spend extra money)? Electronics/ technology | Fitness | Accessories | Makeup | Hair care | Vacation/ travel ...

Shopping In-Store Versus Online

... | Entertainment and events | Digital media | Travel SHOPPING CRITERIAConsumers shop online and in-store to fulfill different needs. When it comes to online shopping, young adults prefer to shop via websites than via apps to fulfill every type of shopping criteria. When they want good customer service or an exciting shopping experience, they shop in-store. When they want privacy or discretion, they shop on websites.When thinking about each of the following ways to shop, which method do you ...

A&S Dating And Relationships

... social events without my spouse (BASE: Those who are married) | I want/wanted to ensure that I am/was financially secure before I get/got married | I know people who have had long-term success with online dating | I have a friend who has gotten divorced | I have gone on dates just to have fun even if I was not actually interested in the person | I won’t/didn’t spend time dating someone who is/was not 'marriage material' | Since I was very young I have had an idea of what my wedding will/would ...

Digital Socialize

... your posts | The number of comments you get | The number of friends/ followers you have | To have your posts be retweeted/ reposted | To be tagged | To share something people haven't seen before | To take beautiful digital pictures | To be on a game leaderboard or receive achievement points | To be the first to share something new | To check in at cool events | To be awarded with status titles | To acquire digital badges SHARERS While only 2 in 10 admit to sharing a lot about themselves ...

Gen Z Zscape

... | War | Personal finances/money | Social security/retirement Impactful Events The increased frequency of school violence and shootings has taken its toll on Zs, who cite this issue as having the greatest impact on their lives. However, many also note more positive factors, such as the invention of social media and the election of the first black president. And although the event took place before many Zs were even born, 14% see September 11th as a key event impacting their generation. Which of the ...

TV, Movies & Books

... apps More than 80% of youth and 90% of Trendsetters watch live TV.LIVE TVThe primary reasons youth watch live TV are to be able to see the content as soon as possible and to watch the program as it happens. Trendsetters, especially those in the U.S., are more likely than young adults overall to watch live TV because it creates social events for them and their friends and because watching live TV feels like an important cultural event. Additionally, one in five young adults and about a ...

Digital Brands

... | Mobile app | Mobile game | Interactive online ad | Print ad | TV commercial | YouTube video | Instagram stream | Pinterest page | 6-second Vine video | Professionally produced video | Online magazine | Print catalog | Sponsored contest | Sponsored events BEST BRAND DIGITAL MARKETING apple, amazon, microsoft, sony, geico, nike, allstate, att, at&t, canon, kmart, lg, old spice, samsung, yahoo, android, chipotle, dove, skittles, coca-cola, coca cola, espn, pepsi, starbucks, carrie, dollar ...