BMS Body Jun 22, 2015 ... PHYSICALLY STRONG IS SEXY FOR BOTH MEN AND WOMEN. MOTIVATING FACTORS Being healthy is the top reason that Ys feel motivated to exercise, with looking and feeling good not far behind. Women more so than men want to keep fit both to look good and to feel good, while men are more likely than women to work out for the social aspect and to have new experiences. Younger Ys are more likely than their older counterparts to be motivated to exercise because it reduces stress and improves their mood. Which of the ...
Gen Z Parent Perspective Mar 20, 2015 family gen z parenting ... Parents of Zs prioritize their roles as caregivers and value family time and experiences. They’re also adapting to modern parenting challenges.Z Parents Parents of tween Zs say the biggest difference in raising children today is working harder to make ends meet. Many feel they are more stressed, have a harder time balancing work and parenting, and have greater difficulty protecting their kids. That said, about a third are more relaxed about parenting and share parenting responsiblities ...
Love Brands and Marketing Dec 17, 2015 ... BRANDSYoung people around the world like when brands enhance their relationships. This poses an opportunity for marketers to provide more products, services, experiences, and advice that can benefit both single people and couples alike. In particular, those living in China, Mexico, and Brazil want brands to play a role in enhancing their relationships more so than young people in other countries. However, in order to best engage a young global audience, brands need to understand what modern romantic ...
A&S Home and Family Sep 18, 2015 community community community community family family family family home home home home sharing economy sharing economy sharing economy sharing economy urban urban urban urban ... stores and gas stations. For those who are employed, living close to work is also extremely important. Proximity to good shopping, restaurants and bars, and public transportation also plays a role. However, it is not only practical factors that help young people decide where to live. Given their love of trying new things and having different experiences, elements such as being close to nature, being in an area with people that share their interests, and proximity to arts and culture also play a ...
Global Y View Sep 22, 2014 global ... have been able to exchange experiences more. People are getting to know more about cultures around the world and are starting to incorporate certain aspects of them in their own culture, not by copying them, but by adapting them. CAMILA, 22, BRAZIL 68% OF Global Ys WANT TO LIVE IN ANOTHER COUNTRY SOMEDAY. GLOBAL CONNECTORS While elements of pop culture like entertainment and music serve as global connectors, world issues like politics, natural disasters, and social causes also unite Ys around the ...
Game Changers UK Fan Segmentation Mar 11, 2017 ... with their friends and to have met someone they've dated through sports. Challenger Fans and Casual Fans are the most likely to say their enjoyment of sports is centered around the social aspect of the genre, rather than the games or events themselves, making them an ideal target for branded experiences that take place outside of game time. Which of the following, if any, are true for you? I regularly discuss sports with my friends | I structure my social life around sports | I have dated ...
Digital Brands Dec 27, 2013 marketing social media ... Internet usage patterns if it means I'll see more relevant ads | I am okay about sharing private information in exchange for more personalized and customized experiences online 151 THOUGHTS ON TARGETED ADS I have the Nordstrom app for my phone and I see them display targeted ads in banners online that show items I have recently looked at on the app. Genius. SHERVIN, 28Ads tailored to my browsing habits amaze me and also scare me in a way. They make me feel like absolutely every click made on my ...
Global Y Consumer Sep 25, 2014 global retail brick-and-mortar e-commerce sharing economy shopping ... the hassles of economy travel or going on vacation without roadblocks, it means having something that most of the world doesn’t have and living a comfortable life. SELINE, 22, SOUTH KOREASPLURGE ON EXPERIENCES Clothing and electronics top the list of categories that GYs are most likely to splurge on. South Koreans are more likely to splurge on beauty, while Indians are splurging on hair care. In addition to their love of fashion and new tech, Ys globally are willing to pay premiums for experiences ...
Gender Consumer Sep 21, 2013 ... | Ambience | Attractive sales associates | Upscale feel 74% of women and 55% of men say that coupons, discounts, & deals are important in their shopping experiences. NEARLY 6 IN 10 WOMEN WOULD SWITCH FROM THEIR USUAL BRAND IF THEY FOUND A CHEAPER PRICE MEN WANT TECH-ENABLED SHOPPING Almost a quarter of men want to see more in-store entertainment options, and three in 10 would appreciate a designated men’s zone designed specifically for them. Female shoppers are most interested in virtual mirror ...
Sports Spectatorship & Engagement Mar 09, 2017 ... they were a year ago, with about 80% of Trendsetters in both countries doing each more or as frequently as they were last year. Compared to a year ago, would you say you are now doing each of the following more or less often?Please select one response for each. More | The Same | Less | Didn't Do/ Don't Do ENGAGEMENT WITH SPORTSYoung adults love showcasing their experiences, and as such, about a third have posted pictures and status updates of sporting events on social media, with U.S ...
