80 results for '"equality"'
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Macrotrends

Gender Worldwide

... breast size. Ads were placed outdoors and in print, and online Dove shared videos of young women expressing that they would no longer bow to beauty stereotypes. INDIA: A MOUSTACHE MOVEMENT Moustaches have become a major fashion trend in India, appearing as an icon on clothing, accessories, and assorted other items, just as they have in the US. However, in India the fad has gone a step farther, recently sparking a gender equality movement. Social discovery platform Wooplr launched The Moustache ...

10 Gender Takeaways

... Ys and Zs, gender equality is a given. While feminism as an ideology seems somewhat outdated to them, they are in strong support of women’s and LGBT rights and marriage equality, and they take it for granted that progress is being made in these categories. Making sure that everyone—regardless of sex, gender identity, race, or creed—is equally and fairly represented is of the utmost importance to these young consumers, and they will indiscriminately call out injustices and omissions when they see ...

Fear Factors

... circumstances only further embed this worry into their psyches. Approximately seven in 10 U.S. and UK Ys feel that the world is getting worse rather than better, while two in five Ys in both countries worry about the state of the world and the state of their country. Ys, who witnessed the legalization of gay marriage and the election of the first black president, are particularly worried about the sociopolitical conflicts affecting society, especially with regards to equality. Approximately half of Ys in ...

Marketing Tips

... pair of jeans with the help of a denim matchmaker and then decide in the morning if they love them or want to bring them back, no questions asked. While consumers can often return products, the brand sought to promote a “no strings attached” approach to further encourage people to give their jeans a shot at love. - 4. Represent LGBT relationships. - Youth have been at the forefront of LGBT rights, helping promote greater acceptance and equality for people to love whomever they want, regardless of ...

GPS (Global Positioning Success)

... , #MumbaiBrewsaders). Each region went head-to-head in the challenge, which simultaneously ignited local pride and promoted the beverage throughout the nation.Heineken’s “Cities of the World” campaign encourages men to explore what their local area has to offer and uncover the hidden spots in their region. A short film shows a man unlocking secret venues within a city and encourages individuals to appreciate the unexpected. - 6. HELP FOSTER GLOBAL EQUALITY - Gen Y is the most diverse, multi-cultural generation ...

The Malevolution

... parents among them are furthering the plight for gender equality by making their children more aware of the gap that still exists and executing new tactics to close it (see Mind The Gap), and they want to ensure that they’re setting the right example for their children. They’re finding that defining their success in terms of money or muscles is as limiting to men as defining it by marriage and motherhood has been to women. Trendsetting men have been vocal advocates for the empowerment of women, and ...

Would You(th) Care For A Cause?

... causes or issues, if any, do you think are most important for brands to be involved in or take stand on?Please select up to five. Racism | Environment and climate change | Education | Mental health | Livable wage and working conditions | Gender equality | Poverty | Healthcare | Unemployment | Animal rights | Gun violence | Homelessness | LGBT rights | Medical research (e.g., finding a cure for Cancer, stem cell research) | Income inequality | Public health (e.g., obesity ...

Purposeful Pop

... criticism from viewers. The entertainment industry is recognizing that content doesn’t have to be heavy to carry weight; even light movies and TV shows can have a purpose and present a meaningful message.Popular culture is less carefree than previously and many people look to it as platform for addressing issues such as representation in the media, gender equality, and social justice.EMMA, 26, LONDON, UKEven though the entertainment industry has increasingly been expanding its agenda to provide purpose ...

BrandCon

... centered around ideas the brand has come to stand for, including activism, equality, and innovation. The event, which served to inspire and educate readers, consisted of keynotes, workshops, and mentoring experiences, with a focus on topics such as civic leadership, STEM careers, and socially conscious brand-building. Hillary Clinton served as the keynote speaker of the summit, while attendees also got to meet female bosses at companies including Instagram, YouTube, and Netflix. Leading up to the ...

Universal Invite

... to achieve equality. The campaign united women (and men) from all continents to spread the word, garnering 1.2 billion global impressions along the way. Video: Check out the response to the UN’s “The Autocomplete Truth” campaign Why It Works: The campaign didn’t focus on any particular country, but spoke to women and society as a whole, easily surmounting language barriers.BIC’s Universal Typeface ExperimentTo celebrate its Cristal pen as the top-selling writing utensil in the world, BIC created ...