Humanology Sep 17, 2018 ... people’s need to be seen, heard, and cared for. With this mindset, popular culture is seeing a rise in entertainment about A.I. devices and humanoids, demonstrating young people’s desire to see more of these technologies, whether on screen or in real life (see Future Of Entertainment). With this knowledge, brands should consider using chatbots that are emotive and personable as opposed to bots that feel like one is having a robotic online interaction. In the same way a brand has to have a “personality ...
Epic Entertainment Dec 02, 2016 media & entertainment social media ... exaggeration and the abundance of filters available. Young consumers attend events or purchase food just for the social media cred they can earn by posting about it; people are willing to wait in line for several hours to take a photo in Yayoi Kusama’s Infinity Mirrored Room to post online, and “eating for the Insta” has become a popular trend. While youth may physically attend the art exhibit or actually eat a ramen burger, their appreciation of the content itself is overshadowed by the ...
Future Of Fashion & Retail Sep 13, 2018 ... Innovations in fashion and retail that are redefining textile development, the potential for a data-based economy, and the way consumers shop online and off.Perhaps no sector’s incessant evolution is as distilled into its very DNA as it is with the fashion industry. Fashion’s macro-, micro-, and everything-in-between trends create the perfect platform for constant reinvention and innovation. Whether the fashion and retail industry has acted on this in recent times is unimportant: as young ...
(Net)Work Hard, Play Hard Dec 08, 2017 career community social life apps coworking spaces ... majority of young adults say that work is their primary place/form of socializing.NETWORKING EVENTSSince many young adults regard networking as a social experience, it’s not surprising that more than half wish there were more networking events for them to attend. Additionally, 17% of U.S. youth and 15% of those in the UK are interested in joining a professional networking group/space. These numbers double among Trendsetters, showing that interest in these types of professional groups are likely to ...
Nesting & Resting Sep 15, 2017 fashion & beauty health & wellness home grooming ... . Healing CrystalsThe healing gemstone industry is now a billion dollar business, with crystal sales soaring via online shops and physical outposts large and small. Specialty shops like holistic healing center Maha Rose in Brooklyn offer a range of healing crystals for the home, while mass retailers like Anthrolopolgie are also leveraging the love. Plant PowerHouse plants have long been celebrated for their ability to boost feelings of wellbeing while bringing life to a room, and the ...
Breaking Bad Mar 20, 2019 ... that no longer serve society, and this evolution is apparent in our findings that less than half of Boomers, Xers, Ys, and Zs find these behaviors to hold stigmas today. I think taboos were broken earlier on, especially using music as a reference, we had Prince, Madonna—she broke a lot of the norm.SABRINA, 41, PAThe rapid-fire change in the way social norms are embraced and discussed in the cultural conversation can mean that for brands, joining the fray is more of a risk than a reward ...
Dream Team Mar 19, 2017 gaming play sports ... about competition between sports and fantasy sports; rather, the two complement one another. Joining a league, researching athletes, and setting a lineup is driving fandom alongside the live sports experience. March Madness brackets embodied fantasy sports long before FanDuel and DraftKings rose to power through the simple act of putting together a bracket for the three-week NCAA basketball tournament. Now, there are even more ways for the uninitiated fan to join in. A fantasy league is a welcoming ...
The Community Well Jun 02, 2015 health & wellness social life experiences fitness friends social media ... so relevant that many Ys are regularly conversing about it online and off; nearly a quarter say they often discuss health and wellness with friends. In fact, the social factor is often what prompts young consumers to participate in wellness efforts since they don’t want to be left out of the activity or conversation. Doing a juice cleanse, for example, is as much a detox for oneself as it is a way for friends to support each other through their commitment to a challenge. At the same time, the ...
Tech Truths Mar 21, 2019 ... A deep dive into how each generation perceives technology and how they live on and with digital devices. While Baby Boomers and even Gen Xers may be guilty of signing text messages with their name or writing checks in lieu of online banking, they're not as inept with technology as young generations and the media often make them out to be. And while Generations Y and Z are heavily reliant on tech, using it for everything from dating to practicing mindfulness, that doesn't mean they love spending ...
Eco Chic Jun 22, 2018 fashion & beauty food & beverage clothing eco footwear style sustainable ... , and three in 10 global youth like to shop for clothing/accessories from resale apps/websites, with China doubling global youth in this activity (60%). Having access to inventory from around the world is boosting the appeal, while such platforms are also offering an entry point for luxury and high-end fashion that may have been out of reach in the past. Luxury brands like Stella McCartney are leveraging this mindset, joining forces with U.S. resale platform The RealReal to promote a longer life ...