Cultural Influence Dec 02, 2019 ... positive comments on their posts | If they share their backstory | If they partner with reputable brands | If they have been around for a long time | If my friends follow/like them | If they do in-person appearances/ experiences | If celebrities and athletes respect them | If they have a lot of followers | If they make a lot of money | Other | N/A - I don't think influencers are credible or trustworthy MOST IMPORTANT TRUST FACTORSYou mentioned that the following things make an ...
Nightlife Nov 25, 2017 ... A qualitative overview of youth's perceptions and attitudes toward nightlife culture.In the U.S., the most youth have spent, on average, for a night out is upwards of $400, while in the UK, youth have an average top spend of £350.In the past year, 2 in 5 Trendsetters have cut back on the amount of money they spend when going out.THE BRIGHT SIDE OF NIGHTLIFEWhen young adults go out, 49% in the U.S. and 38% in the UK say it’s to get out of the house. The ability to hang out with friends is ...
Socializing At Home Nov 22, 2017 ... A qualitative overview of the role of home in socializing with friends. 68% of UK youth and 61% of youth in the U.S. say that staying in is the new going out, and 6 in 10 prefer to do so.NO FOMOSeven in 10 youth across the U.S. and UK feel more comfortable turning down social plans then they did a year ago. U.S. Trendsetters (75%) are the most comfortable doing so, followed by Zs in the UK (72%) and Ys in the U.S. (69%). When canceling plans with friends, four in 10 Trendsetters do so ...
Luxury Jun 08, 2019 ... | Bars/clubs | Garden/outdoor | Other | None of these REASONS FOR SPLURGINGFor which of the following reasons, if any, do you splurge on products/services?Please select all that apply. It's how I treat myself | Because it's special to me | I am passionate about the product or service | It's a gift for someone | To make myself feel better | Quality products/services are more expensive | It's a way I spend time with my friends/family | To keep up with trends | To keep up ...
Popular Culture & Food/Beverage May 18, 2018 ... | I order take-away less often than I did a year ago A third of global youth like to cook with/for their friends or host dinner parties. This is particularly true among youth in South Africa, India, Nigeria, China, and Turkey.COOKING FOOD AT HOMEThree-quarters of youth around the world cook at home at least once a week. Countering their lower use of restaurants and take-away meals, 41% of women cook at home at least once per day. Nearly half of youth in Nigeria cook at home at least once a day ...
Under The Influence Dec 03, 2019 ... taboo) | My identity | My involvement in social causes (e.g., political movements, sustainability) | None of the above OPEN TO RECSIn general, how open are you to hearing the recommendations and opinions of others when it comes to what you do and what you buy?10-Point Scale Top 3 Box (Net) | Middle 4 Box (Net) | Bottom 3 Box (Net) INFLUENCE PURCHASESWhich of the following, if any, influence your purchases?Select all that apply. Friends | Children | Parents | Influencers | Siblings ...
Confidence During COVID-19 Data May 27, 2020 ... hangout in-person with friends? > once a day | Once a day | A few times a week | Once a week | Less than once a week | Never HELPING OTHERSWhich of the following, if any, are true for you?Select all that apply. In the past month, I have done something to help another person | In the past month, I have volunteered my time ...
Customer Service Jun 06, 2019 ... offensive (e.g., racist, homophobic, sexist) | Some brands can go overboard with customer service (e.g., getting too personal, following up too frequently) | I view customer service representatives as reflections of the brand | Brands should make the customer service experience more personal 2 in 5 U.S. Trendsetters, and 1 in 3 in the UK, prefer to communicate with a brand in the same way I do with my friends (i.e., text message, Facebook Message).CUSTOMER SERVICE EXPERIENCESWhich of the following ...
Stresses & Fears Mar 09, 2020 ... escape routes/hiding places | I am fearful of traveling | I have discussed an escape plan with my friends or family | I have a "go bag" (i.e., a bag of necessary items packed in case of emergency) | I have acquired a gun to aid in an emergency [Age 19+] | I have bought supplies or established a shelter in case of an emergency | I am fearful of commuting | None of these ...
Future of Finances Aug 26, 2017 ... likely that the overall population of youth to always carry at least some cash and not to use checks.Which of the following, if any, are true for you?Please select all that apply. I almost always carry at least some cash | I don't use checks/cheques I almost always carry at least some cash | I don't use checks/cheques AUS youth are most interested in getting a loan from a peer-to-peer lender (50% AUS, vs. 46% U.S. and 44% UK).FRIENDS IN FINANCEWhereas for older generations, discussing finances ...
