Work & Life Sep 07, 2017 ... development/mentorship and internships are very or somewhat beneficial in today’s workplace, with Trendsetters being even more likely to agree this is the case. Young women, especially those in the U.S., are significantly more likely than men to think these experiences have an added benefit. While Ys are more likely than Zs to think hands-on experience and formal professional development are helpful in today’s workplace, Zs are more likely to believe studying abroad and gap years after high school/year 12 ...
Work Preferences Sep 08, 2017 ... they’d prefer to work for a company with a flat structure where everyone is equal rather than working for a company with a traditional hierarchical structure, with Zs being significantly more likely than Ys to prefer this. However, men go against the majority in both cases, being more likely than women to say they’d prefer to work at startups and prefer to work for companies with traditional hierarchies.Please select one statement from each pair below that you agree with more. I would rather work for ...
Career Aspirations Sep 04, 2017 ... A quantitative look at what young people want out of their work life, from what makes them feel successful at their current job to their long-term career goals.More than half of Trendsetters believe that one day they’ll discover their purpose in life.Youth’s interest in leadership is poised to grow, as Trendsetters are more likely than the general population of youth to want to manage people as part of their job.ENTREPRENEURS Young people, especially Ys, see the perks of being your own ...
Rent Or Own Sep 01, 2017 ... A quantitative look at the home ownership and rental status of today’s youth, as well as their attitudes towards renting vs. owning overall.RENTERS VS. OWNERSThe same number of young adults (27%) rent their room/home as the number who live with their parents and do not pay rent, largely driven by Zs. Slightly fewer (24%) own their own home, with Ys being significantly more likely than Zs to be homeowners. Those in the U.S. are more likely than those in the UK and AUS to own a home. Fewer than ...
BMS Soul Jun 25, 2015 ... A quantitative overview of spiritual health and wellness habits and preferences59% OF Ys, INCLUDING 65% OF MEN, AGREE THAT YOU CAN'T CALL YOURSELF HEALTHY IF YOU DON'T PAY ATTENTION TO YOUR SPIRITUAL WELLBEING RELIGIOUS IDENTITY A plurality of Ys and teen Zs say they are religious, while slightly fewer say they are spiritual, which is a notable shift from previous generations. Another 10% of Ys and 6% of teen Zs describe themselves as atheist, and the same numbers say they are agnostic ...
Personal & Professional Betterment Mar 08, 2018 ... A quantitative overview of youth’s professional development and goals today.93% of U.S. and UK Trendsetters agree improving intellectually helps make them the best version of themselves.INTELLECTUAL FRIENDSNearly nine in 10 Trendsetters say they have intellectual conversations with friends and share educational content with one another. Youth in the U.S. are more likely than their counterparts in the UK to share this type of content with friends. Within the U.S., Ys (73%) are more likely than ...
Playing House Aug 30, 2017 ... A quantitative look at how young adults spend time at home. HOSTINGYoung people like to entertain, with nearly half of Trendsetters saying they often have people over to their home. Moreover, 71% of young adults have hosted or would host a party at their home, and the same number have cooked or would cook for a dinner party at their home. Trendsetters are significantly more likely than the overall population of youth to host/cook for their friends, as are Ys compared to Zs, likely because ...
Home Life Sep 02, 2017 ... A quantitative overview of the living situations and communities of young adults.Zs (36%) are more likely than Ys (28%) to say they will always consider their parent’s house their home.WHO THEY LIVE WITHOnly 12% of today’s youth live alone, with men being more likely than women to do so. Among those aged 14-20, 69% live with their parents, with 25% of those 21-34 also saying they live with their parents. Another 32% of Ys live with their spouse and 11% live with someone they are romantically ...
BMS Mind Jun 23, 2015 ... A quantitative overview of mental health and wellness habits and preferences70% of Ys feel that people can’t call themselves healthy if they don’t pay attention to their mental health. MIND MATTERS Ys, and Trendsetters in particular, have taken steps in the past year to advance and maintain their mental health. Nearly two in 10 use brain power or memory apps and read self-help books. One in 10 Ys and 15% of Trendsetters have even joined support groups to help their mental state. Likewise, they ...
BMS Brands and Marketing Jun 25, 2015 ... A quantitative overview of consumer opinion regarding the relationship between brands and health and wellnessBRAND PREFERENCES Ys would much prefer wellness products from large national brands (67%) to those from boutique brands (33%). However, they don’t seek to broadcast their brand affiliations, with a slight majority (54%) preferring their athletic apparel without logos. Women are especially likely to feel this way. Trendsetters and teen Zs, on the other hand, would prefer that their ...