Brands Mar 02, 2019 ... from a brand | Cool experience from a brand | Chat with a company by phone for customer service | Chat with a company online /on social media | Purchase from a big, national brand | Purchase from a small, boutique brand TELLING OTHERS ABOUT BRANDSWhich of the following, if any, are true for you?Please select all that apply. I like to tell others about new brands/companies I discover | I like to post about brands/companies on social media Across all generations in the U.S. and UK, less than ...
Luxury Jun 08, 2019 ... item is the more it's a luxury | The more expensive an item is the more it's a luxury | I feel better about myself when I make a luxury/high-end purchase | Products from other countries are more of a luxury than products from my own country | I have tried to make a post on social media look more luxurious than it actually was LUXURY PURCHASESIn which of the following categories, if any, have you made a luxury purchase in the past year?U.S. & UK YouthPlease select all that apply. Those Who ...
Popular Culture & Beauty/Grooming May 16, 2018 ... A quantitative overview of global youth’s preferences and perceptions about beauty/grooming.FOLLOWING BEAUTY & GROOMINGNearly one in three global youth follow popular culture around beauty/grooming, find inspiration from this category on social media, or are interested in learning more about this space. Women dominate the beauty/grooming space over men, as do those aged 22-34 compared to their younger counterparts aged 14-21. Four in 10 (40%) youth in China and South Africa are most interested ...
In-Store Vs. Online Shopping Jun 11, 2019 ... salesperson rather than going to the register | No-checkout (a frictionless/cashierless checkout option, e.g., Amazon Go, Dirty Lemon) | Brand swag/physical takeaways (e.g., stickers, buttons, postcards) | Check-in for location-based rewards (e.g., Swarm, Yelp) | Social media influencer curated selection of products (i.e., recommends a list of products they like) | Social media influencer branded products (e.g., Something Navy x Nordstrom) | Augmented reality (e.g., app allows you to ...
Maxed Out Sep 09, 2019 ... A quantitative overview of young people's attitudes and behaviors of time spent on activities.Nearly 3 in 5 U.S. and UK Trendsetters free they are too busy than not busy enough. ACTIVITIES WHEN FEELING STRESSED OR OVERWHELMEDWhich of the following, if any, do you do when you feel stressed or overwhelmed?Select all that apply. Listen to music | Watch TV/movies | Sleep | Scroll social media | Play video games | Clean | Talk to a friend/family member | Hangout with family ...
Popular Culture & Gaming May 21, 2018 ... about a third get inspiration related to gaming from social media. Women, on the other hand, are more likely than men to say they don’t’ follow the category. A majority of youth in China follow gaming culture, and nearly 4 in 10 get gaming inspiration from social media. One in 3 young people in Spain, China, Indonesia, and South Africa would like to learn more about gaming.Please select which statements, if any, are true to you about each of the following categoriesGaming Summary I Follow Popular ...
Popular Culture & Movies May 22, 2018 ... A quantitative overview of youth’s attitudes and preferences towards movies.FOLLOWING MOVIESNearly half (48%) of all global youth follow popular culture around movies today. Youth in China (64%), France (55%), and Turkey (54%) are the most likely of any country to follow popular culture in this category. One-third of global youth also find inspiration from movies on social media, and another quarter are interested in learning more about movies in general.Please select which statements, if any ...
Generational Divides Mar 14, 2020 ... UK agree most people in their generation are "slacktivists" (e.g., only doing something that requires minimal effort, like signing an online petition or liking a post on social media).WHO’S AT FAULT IN POLITICSWhich generation is most at fault for today's...Political problems My parent's generation | My generation | My grandparent's generation WHO’S AT FAULT FOR THE ECONOMYWhich generation is most at fault for today's...Economic problems My parent's generation | My generation | My ...
Popular Culture & Brands May 11, 2018 ... my country Reflect my culture | Reflect male culture in my country | Reflect female culture in my country | Reflect LGBTQ culture in my country BRAND FEATUREDOne in four global youth like when brands feature celebrities and social media influencers in their advertising. Interest in brands featuring social media influencers jumps to nearly four in 10 youth within Nigeria, South Africa, India, and Mexico.Which of the following, if any, are true for you?Please select all that apply. I ...
Gen Z Landscape Jun 10, 2017 ... Zs are also passionate about gaming and movies. Getting good grades, art and design, and cooking/food-related activities are more important to young people in the U.S. than those in the UK.Which of the following, if any, are you personally passionate about?Please select all that apply. Music | Gaming | Getting good grades/learning | Movies | TV shows | Technology | Reading | Art/design | Cooking/food/ restaurants | Sports | Social media | Shopping | Travel | Science | Nature/the ...