50 results for '"customization"'
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Macrotrends

Need For Speed

... focus on optimization and innovation down to a regional level will certainly curry favor with young consumers, who not only demand the removal of barriers to convenience but also expect customization with their speed. Faster is generally better, as long as there is sufficient time to review the process and make corrections as needed. Being able to complete transactions online or through a mobile app is much better than doing so in person or through 'snail' mail.DAVID, 20, KSUltimately, young people ...

Build Your Own Career

... Young professionals are building their own careers by job hopping, creating hybrid roles, and amassing a wide variety of skills instead of following a clear-cut corporate path.Generations Y and Z are combining distinct characteristics of their personal lives to produce a new kind of professional outlook: their overall preference for customization causes them to desire personalization; Ys’ drive to relate to as many people and collect as many experiences as possible leads them to seek out many ...

The Future Of Experiential Retail

... -digital amenities actually allow the shopper to more fully invest in the experience at hand, so they’re more focused on their dedicated styling sessions (which Nike+ members can book for free) or their customization workshops when they’re visiting the store.Integrating the physical and digital doesn’t have to be super high-tech; consider how your brand can bring online convenience into your stores. This could be by providing comprehensive product context for shoppers, which they have readily available ...

Global Digital Trends

... augmented reality filters and customization tools, which cater to young people’s preference for personalization. The global success of music video apps is indicative of youth’s desire to see themselves as legitimate creators (see Creating For The Creators) and to produce content wherein they can be the star (see Pop In). Brands shouldn’t underestimate the influence of music video apps as they represent a big area for growth in the tech and entertainment industries.Douyin The Chinese social music video ...

The Optimization Generation

... the future, but brands should exercise caution when offering customization options, as these too can overwhelm consumers. As a 14-year-old guy in a focus group told us, “I think it’s cool that Nike lets you design your own shoes, but I’m afraid to try it because I might pick the wrong colors. I buy the regular shoes because the experts know what they’re doing.” Companies can help meet the latest demands by providing quality products that save consumers money—and closet space—by offering ...

Social Studies

... users it has, the Yahoo acquisition is hesitant to make the numbers public. That said, it remains a relevant social media platform among Generations Y and Z, both of whom hold in high esteem Tumblr’s ease of use, social nature, customization capabilities, and overall ability to help them reflect their tastes and interests in a clever, interactive manner. Nevertheless, Tumblr remains one of the most overlooked social media platforms among brands. In fact, of the top 100 brands, only 31% have a ...

Digital Trends

... participate in cyberbullying. MO MAN XIANG JI/ MOMENTCAMThis fall, the Chinese photo app MO MAN XIANG JI went viral worldwide—even in the US, despite the fact that it wasn’t available in English at the time. The app became a fast favorite for its ability to transform photo selfies into cartoons. Customization options allow users to modify their face shape and hairstyle and add “props” to their cartooned selves; there are more than 200 editing templates available, and users can auto- graph their completed ...

Data

Cassandra’s Interactive Data Analysis Tool

... The Cassandra Analysis PortalDive deeper into our quantitative data using our interactive data analysis tool! The Cassandra Analysis Portal provides exportable crosstab and reporting capabilities with advanced filtering and significance testing available.Dashboard The Dashboard allows customization of our standardized charts by applying various demographic filters and comparing differences among subgroups. Available filters include: age, gender, race/ethnicity, region, employment status ...

Products, Preference, and Routine

... recommendations for customization | When it comes to products, I'm not brand loyal | When it comes to products, I consider myself brand loyal | I would rather purchase gender specific products | I would rather purchase gender neutral products | I prefer well-known beauty/ grooming brand stores | I prefer smaller boutique/local beauty/ grooming brand stores Favorite Beauty/Grooming Brands What are your three favorite beauty and/or grooming brands?Please tell us up to three brands in the spaces ...

Purchases

... to buy brand name products rather than store brand/generic.CREATING TIME TO SHOPPlease select one statement from each pair that most closely aligns with your views. When shopping, I prefer to take my time and browse | When shopping, I prefer to get in and get out | I prefer to shop by myself | I prefer to shop with friends CUSTOMIZATION PREFERENCESPlease select one statement from each pair that most closely aligns with your views.I want... To be able to customize items on my own | An ...