The Global Retail Landscape Jun 25, 2019 ... The global map of retail is the most expansive it’s ever been, stretching across multiple online and IRL touchpoints, prompting brands to innovate their strategies to cut through the noise and directly reach modern young consumers.The retail footprint is larger than ever, with in-store experiences, online retail, and the rise of social media shopping spurring its rapid growth (see The Global Map Of Retail below). The retail space has also seen the arrival of next-gen brands coming from new ...
Retail 2.0: Tech-Based Commerce Jun 19, 2019 ... Social discovery and online payments are evolving to make the shopping experience more frictionless, particularly for Gens Y and Z, who are accustomed to instant gratification and desire innovations that save their time.When it comes to shopping, young consumers want their mobile devices to do more than just serve up the items they search for. They expect brands to be continually innovating, particularly when it comes to seamless discovery and frictionless payments. Just as brands see a lift in ...
Shop Talk Mar 17, 2019 ... Discover the differing retail preferences and habits of Boomers, Xers, Ys, and Zs.The retail landscape is undergoing an evolution, but brands who think online shopping is the only catalyst for these changes are missing crucial pieces of the puzzle. Generational differences among Baby Boomers, Gen Xers, Gen Ys, and Gen Zs create many layers for retailers to dissect and respond to, from the perception each generation has of shopping as an activity to the ways they prefer to go about doing it ...
The Future Of Experiential Retail Jun 24, 2019 ... they just need to get a product and get out of the store. For Gen Ys and Gen Zs, either choice makes it easier for them to get a handle on their tendency to shop 24/7, a chore that has turned into an ingrained behavior thanks to how prevalent the activity has become. For increased convenience, youth turn to frictionless shopping, a term that indicates brands have intentionally removed pain points or any potential obstacles that shoppers might encounter. Nearly four in 10 youth in the UK and U.S ...
Retail 2.0: A.I., AR & VR Jun 20, 2019 ... Innovations in A.I., AR, and VR are improving the retail experience, presenting an opportunity for brands to take advantage of the customization and story-telling opportunities that such technologies provide.Young consumers have grown up steeped in technology and expect brands to be constantly innovating as a result. Gen Ys and Zs have seen what a difference tech can make in their lives and are eager to see more of it, especially when it comes to retail and shopping. In fact, the majority of ...
It's A Mall World After All Jun 23, 2019 ... While traditional malls are faltering, department stores and shopping complexes that reimagine the retail experience have a unique opportunity to appeal to modern youth. In recent years, the narrative of the "ghost mall" has dominated retail coverage. And it's not without merit: more than 7,000 stores closed in the first five months of 2019 alone, many of which were located inside malls. But that's only part of the story. Many of these malls operated under an outdated rubric: a conveyor belt of ...
How Can I Help You? Jun 22, 2019 ... important for brands to treat them like human beings. Among Trendsetting youth in the U.S., who are already shopping at the brands that are disrupting the traditional customer service model, 58% of them say it’s important for brands to treat them like human beings—and this is twice as likely as the general population, indicating that the preference toward human-centric brand interactions is on an upswing. Modern consumers want brands to see them as real people and cater not only to their need to ...
Future Of Fashion & Retail Sep 13, 2018 ... consumers have come to expect innovation in all areas of their lives—and even overwhelmingly agree that technology has a positive effect on their shopping habits, as 71% of youth in the U.S. and UK and 80% of U.S. and 77% of UK Trendsetters do—fashion brands and retailers are designing forward-thinking concepts that change the way consumers browse, buy, shop, get feedback on, and wear clothing. The baseline materials that go into garment construction are being reconceptualized as innovative ...
Home & Away Retail Trends Dec 05, 2018 ... Retailers are reaching people where they live and travel in new ways by focusing on the spaces where there are captive consumers: airports and co-working spaces.As shopping at the mall and on the high street have fallen out of favor among young consumers, retailers are finding it necessary to have a brick-and-mortar presence where they can count on captive consumers: at the airport, as younger generations travel often nowadays, and at co-working spaces, as modern young professionals ...
Habits/Rituals: Impact On CPG Jun 23, 2020 ... both what they feel they miss during the pandemic and what they are willing to spend on. For example, as the days have marched on, young people are missing sports and movie theaters less than they did at the start of the pandemic, but they are continuing to miss their friends and families and they miss shopping. It’s for these latter reasons that about two-thirds of young people would like to see stay-at-home orders relaxed around the country and which suggests that they have a sense of tempered ...
