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The Future Of Innovation

... outdoor | Accessories not including footwear (e.g., bags, jewelry) | Dining out (e.g., restaurants, takeout, fast food) | Vehicles (e.g., cars, bikes) | Food & beverage | Household necessities (e.g., cleaning supplies, toilet paper) | Footwear | Pets/pet care PURCHASE DECISIONS: VIRTUAL REALITYWhen prompted to consider virtual reality, a close tech relative to augmented reality, six in 10 Trendsetters in the U.S. and the UK think that this technology will affect their gaming-related purchase ...

Purchases

... A quantitative overview of what young consumers are purchasing today, and how they make purchases.PURCHASES BY CATEGORYWhich of the following categories, if any, have you made a purchase in the past year?Base: U.S. & UK YouthPlease select all that apply. Clothing | Groceries | Shoes | Dining out (e.g., restaurants, takeout, fast food) | Nonalcoholic beverages (e.g., coffee, soda, energy drinks, juice, water) | Beauty/grooming (e.g., hair care, makeup) | Tech and accessories (e.g ...

Retail

... | Alcoholic beverages not at a bar/restaurant (e.g., wine, beer, hard liquor) | Shoes | Dining out (e.g., restaurants, takeout, fast food) | Accessories not including shoes (e.g., wallet, jewelry) | Groceries | Beauty/grooming (e.g., hair care, makeup) | Traditional media (e.g., books, DVDs) | Nonalcoholic beverages (e.g., coffee, soda, energy drinks, juice, water) | Entertainment events/ experiences (e.g. theater, concerts) | Bars/clubs | Tech and accessories (e.g., mobile device ...

Travel & Accommodations

... A quantitative overview of young people’s preferences and attitudes toward travel-related accommodations.IMPORTANT FACTORS WHEN BOOKING A HOTEL/MOTEL/RESORTWhen booking a hotel/motel/resort which of the following, if any, are important to you?Select all that apply It has free Wi-Fi | It offers complimentary breakfast | There is a swimming pool/hot tub on site | There are restaurant/dining options on site | It is kid/family friendly | It's all-inclusive (i.e., all meals ...

Popular Culture & Food/Beverage

... . I like to try new foods/beverages | I am open to try any food or beverage at least once | I will go out of my way to try a unique food/drink I like to try new foods/beverages | I am open to try any food or beverage at least once | I will go out of my way to try a unique food/drink DINING OUT AT RESTAURANTSMore than 4 in 10 global youth dine out at restaurants at least once per week, with men frequenting restaurants more often than their female counterparts. Dining out multiple times ...

Money, Finances, & Spending

... to your spending habits?Please select your top 5. Clothing | Groceries | Beauty/grooming (e.g., hair care, makeup) | Shoes | Tech and accessories (e.g., mobile device, headphones) | Dining out (e.g., restaurants, takeout, fast food) | Alcoholic beverages not at a bar/restaurant (e.g., wine, beer, hard liquor) | Household supplies (e.g., cleaning supplies, toilet paper) | Entertainment events/experiences (e.g. theater, concerts) | Nonalcoholic beverages (e.g., coffee, soda ...

Food & Beverage

... A quantitative overview of food and beverage habits and attitudes across generations. FREQUENCY OF DINING OUT How often, if at all, do you typically dine out at a restaurant (e.g., full service meal/experience)? At least once a day | A few times per week | At least once a week | A few times per month | At least once a month | Less than once a month | I do not do this at all FREQUENCY OF ORDERING TAKEAWAYHow often, if at all, do you typically order take-away food (e.g., delivery, pick-up ...

Shopping Behaviors

... , apparel, footwear, beauty and grooming products, and household products. Additionally, many are shelling out for what may be considered “wants” rather than “needs,” such as dining out, entertainment, accessories, and sports and fitness. Their diverse array of purchases shows that young people are not reluctant to spend on non-essentials. In which of the following categories, if any, have you purchased products or services from in the past year?Please select all that apply. Grocery ...

Shopping

... influence. In which of the following categories of items, if any, would you say your child influences your purchase decisions?Please select all that apply. Toys | His/her clothing | Family food shopping | Restaurants/dining Oout | In-home entertainment (e.g., video games, books, movies) | Outings (e.g., museum visits, ice skating) | Personal care products for himself/herself | Family vacations/trips | Entertainment events outside the home (e.g., going to concerts, shows) | Furniture ...