Building Brand Loyalty Sep 28, 2016 ... associates. Which of the following, if any, has ever prompted you to try a new/different brand or product?Please select all that apply. It was less expensive | Coupons/discount codes | Product sample | Consumer reviews | Free gift with purchase | Recommendation from a friend/family member | In-store display | Points/credit in a loyalty/ rewards program | A new product or innovation | Cool packaging | Great online content | Great ads | Offered a limited edition item | Recommendation ...
Marketing & Advertising Nov 19, 2016 ... live events (e.g., House of Vans) | Entertainment content that I can remix on my own | Packaging that doubles as entertainment | Podcasts | Art installations | Curated playlists | Branded magazines More than a quarter of Trendsetters have participated in a crowdfunding campaign to support the creation of a new entertainment property.BRAND INVOLVEMENTYoung adults, especially Trendsetters, like when brands get involved with entertainment, for example by sponsoring events and ...
Sports & Food & Beverage Mar 03, 2017 ... majority of young people in both the U.S. and UK say they like it when venues provide food and drinks in interesting packaging and when they provide branded foods and drinks. Trendsetters are even more likely than young adults overall to like fun and innovative food and drink options from brands.How strongly do you agree or disagree with each of the following statements?Summary Of Strongly/Somewhat Agree I like when sporting venues provide food and drinks in interesting packaging (e.g., ice cream ...
Shopping Experiences Sep 24, 2016 ... | Online coupon/ discount code | In-store display | A friend/ family member suggested it | Fear of item selling out | Shopping companion | Product packaging | Email from the brand/ retailer | Mention of this product on a website | Sales associate | Email newsletter | Celebrity/ influencer endorsement | Pop-up ad on my smartphone (BASE: Smartphone owners) | Pop-up ad on my computer (BASE: Computer owners) More than one in five Trendsetters would be willing to pay for a ticket to attend a ...
Popular Culture & Art/Design May 15, 2018 ... that the best way to experience another country or culture is through its art/design. This rises to more than 8 in 10 among youth from Indonesia and China.6 in 10 global youth believe that anyone can create good art/design, and young Indonesians are most likely to think so.31% of women around the world, compared to 25% of men, like it when brands offer artistic packaging. Youth in South Africa, Nigeria, and India are most likely to appreciate this from brands.40% of youth in South Africa and India ...
BMS Brands and Marketing Jun 25, 2015 ... Zs are all also interested in brands providing recipe ideas, healthy alternatives, “total” nutrition and calorie counts on packaging, and tips on how to offset indulgences. Which of the following, if any, would you like brands to do to help you become healthier? Make it easier for me to make healthy choices | Be transparent about what's in their products | Provide recipe ideas | Be transparent about where food comes from | Provide healthier alternatives in their product offerings | Reward me ...
Popular Culture & Brands May 11, 2018 ... product has high sales, I want to check it out | If a brand or product is mentioned a lot on social media, I want to check it out 1 in 3 youth across the globe like when brands offer customized packaging, and this rises to more than 2 in 5 youth within Nigeria and South Africa. ...
Consumed Path Mar 27, 2014 ... expert | Recommendations from sales associates | Cool/ new packaging | The brand makes me feel like I am part of it | Limited edition | Great ad campaign | Great online content | Blogger or YouTube personality endorsement | The brand asks for/ incorporates my feedback and ideas | Celebrity endorsements/ spokespeople ELECTRONICSWhich of the following prompts you to buy new/different electronics brands or products? Consumer reviews | Recommendation from a friend/ family member | Expert ...
Global Y Consumer Sep 25, 2014 global retail brick-and-mortar e-commerce sharing economy shopping ... the following statements do you agree with? Select all that apply. I am willing to pay a little more for products/brands that are eco-friendly/green | I’d pay a little more for a product with sustainable packaging I make an effort to support brands that don’t use sweatshop labor | I feel guilty buying brands that aren’t environmentally friendly THOUGHTS ON CONSCIOUS CONSUMERISM I believe we are seeing the effects of environmental abuse with more cases of illness and cancer, so we have to ...
Digital Next Tech Dec 24, 2014 technology 3D augmented reality gadgets wearables ... with goods or services. STEPHEN POWER BROWN, FUTURIST AT INTELWelcome to the Internet of Things Within roughly 10 years, any object can be made smart. Anything in our world can become a computer. As well as being smart, that object can become connected to the Internet, and also sense the world around it. Smart cars will navigate down smart streets in smart cities. Smart toys, boxed inside smart packaging, will be delivered by smart trucks to smart stores. And throughout, the smart things will be ...