#RichKidsOf... Sep 16, 2014 global media & entertainment social media ... showgirls, for customers who order above certain astronomical amounts; others, like Linx, eschew dance floors for platforms built on hydraulic pumps that physically elevate the platinum card set above the clubbing proletariat.When Chinese heiress Zhang Jiale posted photos of her extravagant lifestyle on social media site Weibo on her personal account last year, they instantly went viral. The approximately 40 photos included images of Jiale posing in an Aston Martin, sitting amid a pile of shopping bags ...
Top Takeaways for Digital Marketers Dec 20, 2013 marketing media & entertainment technology social media ... Tips and best practices for marketers looking to engage young consumers in the digital space.Digital media is no longer a new frontier. Today’s young consumers expect brands to be as savvy in their Web use as they are themselves—a lofty expectation, and one that demands more from brands than their mere presence across social media. Modern marketers are being asked to multitask; users want the brands they love to entertain them, educate them, communicate with them, reward them, and most of all ...
Digital Trends Dec 19, 2013 communication marketing media & entertainment social media ... forbidding image imports. To prevent drama and cyberbullying, the app will not permit comments; users can communicate with one another only by liking photos or directly messaging their followers.BRAND KINDNESSKindness is currently trending across social media, and brands—even rival ones—are more and more often playing nice and supporting one another via tweets. Brands are accustomed to engaging in friendly banter with one another online, as a way to reflect their purpose and personality. But lately it ...
Social Studies Dec 18, 2013 media & entertainment content marketing social media ... A look at the usage trends currently taking shape on the social platforms most relevant in young consumers' lives.For today’s marketers, studying up on the ever-shifting social media landscape is a mandatory assignment. Our Social Studies guide advances beyond the fundamentals, helping you to familiarize yourself with new trends and features across users’ favorite platforms, and the latest and greatest in social media marketing. FACEBOOK The biggest news circulating about Facebook of late is ...
Digital Etiquette Dec 17, 2013 communication marketing social media Emotional Intelligence ... piecemeal construction of a new set of implicitly acknowledged rules and protocols for communicating appropriately across digital and social media. The new etiquette has not yet been expressed in a single definitive guide, a la Emily Post’s exhaustive Etiquette, but there are numerous contenders; in fact, Post’s descendants at The Emily Post Institute last spring released a digitally focused take on Miss Manners’ original guidelines (aptly titled Manners in a Digital World), and a new edition of ...
The Webfluencers Dec 16, 2013 media & entertainment social media video ... ART 'GRAMMER: STEPH GORALNICKGraphic designer and freelance photographer Steph Goralnick established her Internet presence on Flickr in 2005, and has been a go-to source for brands seeking “artist takeovers” of their social media accounts ever since. Among the many brands who have approached Goralnick for her artistic services are Delta, which asked her to document a perk-filled trip on its new nonstop service from JFK to LAX; The Daily, which gave Goralnick free rein over its Instagram account ...
Short Life Dec 05, 2013 communication ephemeral messaging social media texting ... public on social media and across the Web. For this reason, I appreciate apps and services such as Snapchat. I love that I can let go and share less-than-professional experiences, events, and benders with friends of mine. I like that I can pull a prank or do something asinine and send it to friends (or, in some cases, to the victim) without permanence being a factor. This opens the door to much more impulsive social media interaction, without needing to question what could come of it. Even outside of ...
A Lightness of Being Dec 04, 2013 media & entertainment technology privacy social media ... ephemeral messaging app Snapchat (which in fact features the phrase in its statement of purpose) is giving Facebook a run for its money as an important communication tool for teens—and that the platform’s owners would feel confident enough to turn down a $3 billion buyout offer from the social media giant. Young people have been happily tracking their lives online for years, and they’re not about to abandon the online identities they’ve built for themselves altogether. They are simply seeking an ...
