TV, Movies & Books Nov 24, 2016 ... ) | Watch an original show from an online network (e.g., Netflix's Orange Is the New Black) | Listen to a podcast | Watch branded content (e.g., Chipotle's Farmed and Dangerous) | Listen to vinyl U.S. youth would prefer to stream videos on Netflix rather than YouTube, while the opposite is true for UK youth.TV PREFERENCESToday’s youth don’t have a strong preference between watching TV alone or with others and they are equally likely to want to watch several series at a time as they are to ...
Media Mix Nov 26, 2016 ... 3 months for entertainment?Please select all that apply. Watched streaming video (e.g., Netflix, YouTube) | Watched a movie at home | Listened to the radio | Played video games | Listened to a music streaming service | Watched a movie in a movie theater | Read news online | Watched TV Live | Read a book | Watched someone playing a game | Played app-based games | Binge watched a TV show | Read an email newsletter | Read a magazine | Tuned into a ...
Gaming Nov 21, 2016 ... ) | Puzzle games (e.g., Sudoku) | Adventure games (e.g., Final Fantasy, The Wolf Among Us) | First-person shooters (e.g., Halo, Bioshock) | Simulation games (e.g., The Sims) | Classic arcade games (e.g., Pacman, Strider) | Massive multiplayer online games (e.g., World of Warcraft) | Trivia (e.g., Trivial Pursuit, Family Feud) | Role-playing games (e.g., Dungeons and Dragons) | Sports games (e.g., FIFA, Madden) | Sandbox games (e.g., Minecraft) | Virtual worlds (e.g., Second ...
Shopping Experiences Sep 24, 2016 ... | Online coupon/ discount code | In-store display | A friend/ family member suggested it | Fear of item selling out | Shopping companion | Product packaging | Email from the brand/ retailer | Mention of this product on a website | Sales associate | Email newsletter | Celebrity/ influencer endorsement | Pop-up ad on my smartphone (BASE: Smartphone owners) | Pop-up ad on my computer (BASE: Computer owners) More than one in five Trendsetters would be willing to pay for a ticket to attend a ...
Building Brand Loyalty Sep 28, 2016 ... consumers who are perceived to be inconsistent. Providing free shipping, good customer service, and a reward or cash back program would make more than half of young people in the U.S. and UK more brand loyal. Women in both the U.S. and UK are more likely than their male counterparts to be loyal to brands that offer these perks. Feeling personally connected to brands, either by being recognized for the time and money they spend or by brands responding to their questions, would also encourage many ...
Shopping Behaviors Sep 23, 2016 ... (e.g., a store only in your area) | Health food/supply store (e.g., GNC, Vitamin Shoppe) | Online classifieds site (e.g., Craigslist) | Online deal site (e.g., Gilt, Groupon, HauteLook) | Upscale department store (e.g., Neiman Marcus, Nordstrom, Saks Fifth Avenue) | Restaurant delivery service (e.g., Seamless, Grubhub, Delivery.com) | Grocery delivery service | Pop-up shop ITEMIZATIONThe majority of young people in the U.S. and UK are shopping for traditional necessities like groceries ...
Shopping Preferences Sep 22, 2016 ... UK. Family and friends are also trusted sources for young adults when it comes to their shopping choices. Social media posts that do not include ads have more of an influence on the purchase decisions of young adults than do ads themselves.Do any of the following influence your purchase decisions?Please select all the things or people that influence your purchase decisions. Coupons/discount codes | Online reviews | Friends | Family (aside from children) | Free trials | Websites ...
Shopping Jun 29, 2016 ... Parents take a practical approach to shopping and value their kids’ opinions when it comes to what they buy. SELECTIVE SHOPPERSThe majority of U.S. and UK parents do most of the shopping for their family in-store, rather than online, and most like to browse and take their time when shopping as opposed to “getting in and getting out.” This is especially true for moms in both countries. Most parents shop for their child continually throughout the year instead of focusing on shopping ...
Finances Jun 28, 2016 ... wait until their children are a bit older—age 11 on average. UK parents, on the other hand, allow their children to have their own bank account and their own debit card at a younger age than U.S. parents allow their kids to have such financial responsibility. On average, both U.S. and UK parents think their child should be 16 to get their own online payment account and 17 to get their own credit card. At what age do you think it is appropriate for your child to do each of the ...
Modern Parents Brands And Marketing Jun 30, 2016 ... like it when brands offer materials or services that can help my child improve his/her education outside of school (e.g., reading programs, online tutorials) | I think it's okay when schools partner with brands for educational purposes BRAND MORALSBrands need to be conscious of how they interact with photos of children online. Half of U.S. and UK parents think it’s wrong for brands to share photos of their child posted online without their permission and most don’t want brands to comment on ...
