LET’S TAKE THIS OUTSIDE Mar 22, 2023 ... Brands and local communities look to provide a breath of fresh air. With a 20% increase in new outdoor enthusiasts in the U.S since the pandemic, searches for #Outdoors and #ItsGreatOutDoors garnering billions of views on TikTok, and an increase in the number of Gen Z and Millennials being open to a job in nature conservation, it seems clear that the collective urger to reconnect with nature isn’t going anywhere. As we inch our way closer to summer, outdoor experiences are among the top travel ...
BASKETBALL GAME CHANGERS Mar 21, 2023 ... March Madness Slam dunks March Madness is in full swing, college basketball fans across TikTok are fired up over every aspect of the tournament. From fair pay for student-athletes, to how quickly all advertising inventory sold out for the NCAA Division I Women’s Basketball Championship, and then there’s Caitlin Clark taking women's basketball by storm - all racking up over 20M views on videos. With 20% of Gen Z agreeing that creating lifelong fandoms for their school is one of the biggest ...
WOMEN LEADING THE WAY Mar 08, 2023 ... .— Micah, 16, IN (Cassandra Collective) - PERIOD.ORG - Gen Z activist, entrepreneur and author Nadya Okamoto has been a leading force in dismantling damaging stigmas around periods, all whilst being a student at Harvard University. As a teen, she started her own nonprofit called PERIOD, after witnessing the harsh reality of period poverty, the inability to afford period products due to lack of access or financial resources. What began as a period product drop-off to support the local homeless shelter ...