Gaming Nov 21, 2016 ... ) | Puzzle games (e.g., Sudoku) | Adventure games (e.g., Final Fantasy, The Wolf Among Us) | First-person shooters (e.g., Halo, Bioshock) | Simulation games (e.g., The Sims) | Classic arcade games (e.g., Pacman, Strider) | Massive multiplayer online games (e.g., World of Warcraft) | Trivia (e.g., Trivial Pursuit, Family Feud) | Role-playing games (e.g., Dungeons and Dragons) | Sports games (e.g., FIFA, Madden) | Sandbox games (e.g., Minecraft) | Virtual worlds (e.g., Second ...
Shopping Experiences Sep 24, 2016 ... | Online coupon/ discount code | In-store display | A friend/ family member suggested it | Fear of item selling out | Shopping companion | Product packaging | Email from the brand/ retailer | Mention of this product on a website | Sales associate | Email newsletter | Celebrity/ influencer endorsement | Pop-up ad on my smartphone (BASE: Smartphone owners) | Pop-up ad on my computer (BASE: Computer owners) More than one in five Trendsetters would be willing to pay for a ticket to attend a ...
Betterment & Beauty/Grooming Mar 02, 2018 ... alignment, compared with 75% of Zs.How strongly do you agree or disagree with each of the following statements? I feel better about myself when I buy products that are...Strongly/Somewhat Agree Summary From brands that align with my values/goals | Sustainable/renewable | Innovative | Customized/ personalized for me | All-natural | Locally sourced/made | Fair trade | From a nationally recognized brand | From a small business | Organic ...
Shopping and Customer Service Sep 27, 2016 ... speak with a customer service representative in-person, while those in the UK most prefer to do so via email (20%). Moreover, U.S. youth like to communicate with representatives by phone significantly more so than those in the UK.Which of the following, if any, is your preferred way to communicate with a customer service representative?Please select one. In person | Email | Phone | A chat window on the brand's website | Social media | Online review | Contact form on the brand's website ...
Finances Jun 28, 2016 ... wait until their children are a bit older—age 11 on average. UK parents, on the other hand, allow their children to have their own bank account and their own debit card at a younger age than U.S. parents allow their kids to have such financial responsibility. On average, both U.S. and UK parents think their child should be 16 to get their own online payment account and 17 to get their own credit card. At what age do you think it is appropriate for your child to do each of the ...
Technology Jun 26, 2016 ... , 41% of U.S. parents and 39% of UK parents use it to keep their child occupied in other places, like in restaurants and on planes. Many are also posting pictures and videos of their children online, with nearly a quarter styling or staging photos for the purpose of posting them on social media on a weekly basis. How often, if ever, do you do each of the following?At Least Once Per Week Summary Use technology to keep my child occupied at home | Use technology to keep my child occupied ...
Modern Parents Landscape Jun 21, 2016 ... . “parenting experts.”PARENTING ADVICEParents, especially those in the U.S., trust their own parents the most when it comes to parenting advice. Those who are married or have a partner also rely heavily on their counterpart for advice. Additionally, grandparents and extended family are called upon for parenting advice. Many parents also turn to outside sources such as their child’s doctor, their friends, and other parents when they need help. When it comes to online resources, parents are more likely to ...
Music Nov 22, 2016 ... own.Which of the following, if any, is true for you in terms of music?Please select all that apply. Music helps me reduce stress | Music makes me feel as though my emotions/feelings are shared or understood | I listen to at least a few songs every day | Music helps me avoid boredom | Listening to music is the best part of my day | Music makes me feel more confident | I enjoy watching music videos | I feel most connected to others through music than any other media | Its getting ...
Parenting Challenges Jun 25, 2016 ... the U.S. are overwhelmed by the amount of parenting information online.FRENEMIESThe majority of U.S. and UK parents believe parents get competitive with one another about their child’s qualities and achievements; they try to one-up each other about everything from their child’s athletic ability to their looks. It’s not surprising then that a quarter of parents, including 30% of moms, find it hard to become friends with other parents.Which of the following, if any, are true for you/do you ...
Game Changers UK Fan Segmentation Mar 11, 2017 ... | Sports Averse Super Fans are the most avid group of sports fans, accounting for 1 in 5 young people. They invest in their passion for sports, being more likely to put money toward attending games than toward other types of live events. They idolize athletes and are more likely to buy products endorsed by players or teams. They are also more likely than other groups to play sports.Challenger Fans are an engaged group of sports fans, accounting for 1 in 5 young people. While they avidly follow and ...