Side Buy Side Dec 12, 2017 marketing social life friends ... have in regards to the events they attend, and this jumps to nearly 90% among U.S. Trendsetters. Other areas of influence include the restaurants which they frequent, the music they listen to, and their food and beverage purchases. As brands look to target youth today, make sure their friends are onboard, too.How much influence, if any, do your friend`s opinions have on your choices for each of the following?A Lot/Some Summary TV shows/movies | Restaurants | Events | Music | Electronics ...
Membership Drive Sep 18, 2016 money retail spending deals shopping ... drinkers in NYC, New Jersey, Los Angeles, San Diego, Miami, Dallas, Austin, and Hong Kong pay $9.99 a month or $99 a year to get one cocktail a night at participating bars and restaurants. The service currently boasts more than 30 venues in each city, enabling visitors to redeem a drink nightly at different locations within a monthly cycle or regularly at the same few places.FROTHFor $10 per month, FROTH users can obtain five drinks at partner venues, as well as attend monthly members-only events ...
School Of (Work)Life Sep 23, 2017 career education social life college company culture friends ... percentage (48%) socialize with their coworkers outside of work/work events, indicating that most want work to enhance their lives well beyond the office or designated hours.I think work has become a lot more like college culture. College has always been about working with friends, and a lot more workplaces are encouraging friends in the workplace because it can promote healthy discussion and better cooperation. ASHWIN, 20, U.S.Companies are now finding additional ways to model after university ...
TasteMakers Sep 29, 2016 food & beverage luxury spending coffee dining experiences grocery shopping ... food events, eateries with rotating buzzy dishes, and festivals dedicated to even the most niche food and drinks, youth claim it as a badge of honor to say they’ve been to a particular place and tried something unique. These young TasteMakers feel a sense of accomplishment by fulfilling their food or drink goals. One’s food and beverage knowledge and experiences not only serve as a point of pride, but also a way for youth to exhibit cultural savvy. This isn’t specific to enjoying food and ...
OK, Boomer! Mar 23, 2020 ... of a new era of accelerated polarization delineated by generation? How will this intergenerational conflict affect the consumer landscape—and what do you need to know to stay ahead of it?Intergenerational tension is nothing new, particularly in the U.S. As each generation comes of age, they are often apprehended with a healthy dose of skepticism. Baby Boomers were once considered the counterculture as they drove and reacted to events around them, seen in how many flocked to Woodstock to ...
The Age Of Innocence Dec 14, 2017 alcohol play social life board games nightlife ... fulfill multiple purposes when they socialize, not only having fun with their friends but also improving themselves mentally and physically. Consider how your brand can be a part of their intellectual self-improvement by providing events or thought starters to spur them on. (Imagine beer or cider cans with discussion topics or pizza boxes with talking points about the latest documentary to hit Netflix.) As the types of activities that young people engage in at night change, so too, will their style ...
Dual Intentions Nov 30, 2015 global relationships social life dating ... public events | Through my parents/ family | At cafes or restaurants | Online or through apps not related to dating | Through online dating sites (Base: Aged 19-34) | At gyms or sports clubs | At a shopping center/ store | At professional events (Base: Aged 19-34) | Through transportation (e.g., ride share, flights, commuting, etc.) | Through location-based dating apps (e.g., Tinder, Grindr, etc.) (Base: Aged 19-34) | Through a community group | Through a religious group ...
Game Of Life(style) Mar 25, 2017 food & beverage marketing collaborations sports style ... . KITH also used the opportunity to promote its KITH Treats offshoot of cereal-inspired confections.Pink Lion Rugby Club The official outfitter for the British & Irish Lions 2017 Tour of New Zealand, menswear brand Thomas Pink took its sponsorship to the next level creating the Pink Lion Rugby Club. To officially open the space this past November, the brand offered a series of events, including a wine tasting with vintages from the host country, a night of “Lions Tales” with rugby legends, and a quiz ...
DND (Do Not Distress) Dec 11, 2017 social life friends social media ... . For Zs, who have never known a time when socializing wasn't this way, this inherent need to stay connected is especially pronounced and even affects their ability to get a good night's sleep (see The Young & The Restless). Today there is just too much going on...information overload everywhere. Work emails, personal emails, Facebook, texts, missed calls, Meetup events, social calendar, etc. It's just too much sometimes.JORDAN, 32, D.C.I used to use social media a lot and I found myself having to ...
Culture Spotlight On Turkey Jun 06, 2018 ... you are not up-to-date on politics.1 in 3 youth in Turkey enjoy attending brand hosted events as part of nightlife activities.IMPORTANCE OF NIGHTLIFE IN TURKEYNightlife is on the rise in Turkey. Two-thirds (67%) of Turkish youth say it is an important aspect to their life, and this jumps to 81% among women. Going hand-in-hand with nightlife, dance is another area of importance to 55% of youth in Turkey, led strongly by those aged 22-34 (61%), compared to only 46% of those aged 14-21.How important ...