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Macrotrends

Fair Game

... the industry. Just Not Sports started the #MoreThanMean campaign with a video of real men reading derogatory comments made by other men on the internet toward sports reporters Sarah Spain and Julie DiCaro. The comments attacking the women are full of hate, violence, and sexual aggression, and though the men participating in the video are horrified, Spain and DiCaro say it’s not abnormal for them to receive such negative feedback online, simply because their jobs as sports experts put them in ...

Best of Digital Marketing

... providing convenience, the intelligent tool creates a voice and persona behind the brand to provide a more meaningful customer service experience. To entice people to travel to the UK, tourism authority VisitBritain created a campaign featuring the sounds of the country. A video dubbed “The Sounds of GREAT Britain” lets users hear tea and milk being poured, a crowd at Wimbledon, and the noise of the Dartmouth Steam Train. Viewers can also create their own soundtrack of the country, revealing what they ...

Digital Trends

... challenges those learning a new skill or talent to upload a 10-second video of their progress every day for 100 days. At the end, users can review those 1,000 seconds as a time-lapse document of their improvement, hard work, missteps, and successes. Users can browse the site to see what skills other people are trying to learn, track friends’ progress, and leave encouraging comments. Though only recently launched, the site is already populated with inspiring footage, such as videos from one woman who is ...

Bot or Not

... more Millennial friendly, Citizens Bank in Providence, RI captures a customer's mobile number when they fill out a loan application through the bank's app or website. It then sends texts to their phone prompting them to provide the remaining info needed to complete the application.DBS Singapore's national bank launched the country's first video conference-based teller machines that allows customers to talk to a live teller via video chat. The virtual teller will perform regular ATM services and ...

Show Your Emojins

... composed of hundreds of emojis. - OFFLINE - Earlier this year, the Library of Congress accepted its first emoji novel, Emoji Dick, the product of a successful Kickstarter campaign by “emoji author” Fred Benenson.MotorMood brings emojis to the road. These interactive emoji faces adhere to a car’s rear window, and allow drivers to display their mood (whether happy, angry, sad, or coy) using a remote control. - MUSIC VIDEOS - Katy Perry released an emoji-filled lyric video for her song “Roar,” in which ...

Culture Spotlight On The U.S.

... Streaming entertainment, both video and music, is introducing U.S. youth to new cultures, and soothing media is growing in popularity.The U.S. culture landscape is becoming notably more diverse, with more multilingual stories on TV and music from females, as well as Latin artists of late. Meanwhile, streaming services are impacting the types of content young consumers crave, giving rise to content from more cultures and different types of sounds.Foreign Tongues: Multilingual TV Shows Catch ...

The Young & The Restless

... teenage years, Zs have more stimulants keeping them up at night. Many also aren’t getting ample exercise, with gym classes and sports teams being cut in schools (see Play The Game) and their rising interest in gaming and non-athletic sports (see Video Game Time), which means they’re less likely to be physically tired at the end of the day. When asked what they would do if they could have an extra hour a day, qualitative respondents unanimously said they would spend it sleeping. A 15-year-old in ...

Universal Invite

... InitiativeUsing real, sexist autocomplete suggestions from Google search, the UN brought attention to a global concern: discrimination against women. The campaign highlighted the issue in print media with images of women from around the world with their mouths covered by the demeaning search suggestions. In video, it noted women’s progress—from women in the US and Europe taking on factory jobs in the 1940s to Indira Gandhi becoming the first female head of state in the 1960s—but pointed out how women have yet ...

The New Age

... teacher Shirley Clements became an online sensation when a video of her performing a breakdance routine to “Uptown Funk” with her high school students went viral; even Ellen DeGeneres posted it on her website. The routine was choreographed to celebrate Clements’ retirement at an annual dance competition that she had been organizing for the past 19 years.GRACE AND FRANKIE Netflix series Grace and Frankie stars Jane Fonda and Lily Tomlin as former rivals who are forced to become friends when they learn ...

Flair and Balanced

... understand each other's perspectives. Users can even send images and video chat to help humanize their thoughts to the other side. - NEWS UPSTARTS TO WATCH - Female-focused newsletter Lenny, introduced in September 2015 by Lena Dunham and Girls showrunner Jenni Konner, has carried headline-grabbing interviews with and columns from women in power, such as a Q&A with Hillary Clinton and Jennifer Lawrence's recent essay on Hollywood paying female stars less than their male counterparts ...