Popular Culture News & Social Causes May 14, 2018 ... | Less inclusive of LGBTQ culture in recent years | More racially diverse in recent years | Less racially diverse in recent years | More inclusive of men/male culture in recent years | Less inclusive of men/male culture in recent years POPULAR CULTURE FOR THE PEOPLEMore than seven in 10 youth globally agree popular culture and the media should be determined/controlled by the people rather than government/national leaders. Women are more likely than men to agree with each of these statements ...
Betterment & Fitness Mar 03, 2018 ... | Participated in a rec league 4 in 10 U.S. and UK Trendsetters have made an effort to turn daily travel into an opportunity to exercise.WHY EXERCISE?Among young adults, 60% in the U.S. and 54% in the UK exercise to improve their health, as do 78% of Trendsetters in the UK and 72% in the U.S. More women than men in both countries look to exercise to improve their health. Exercising for the sake of improving one’s physical appearance is much more prevalent in the U.S. than in the UK, as well as among ...
Betterment & Beauty/Grooming Mar 02, 2018 ... outwardly look how they inwardly feel.Which of the following, if any, are true for you?Please select all that apply. My physical appearance is important to me | I want to outwardly look like I inwardly feel 8 in 10 U.S. and UK Trendsetters like to try new beauty/grooming products.PERSONAL CAREYoung people are into DIY beauty/grooming treatments as 67% in the U.S. and UK and more than eight in 10 Trendsetters perform treatments at home. This is especially prevalent among U.S. and UK women (76% and 78 ...
Work Jun 27, 2016 ... -time and also work | Stay-at-home part-time and also work Stay-at-home full-time only | Stay-at-home full-time and also work | Stay-at-home part-time and also work STAY-AT-HOME SENTIMENTSHalf of U.S. parents and 46% of those in the UK believe being a stay-at-home parent was the right decision for them and their family. Moms in both the U.S. and the UK are more likely than dads to feel this way. Many stay-at-home parents consider themselves lucky, feeling they spend better quality time with ...
Travel & Accommodations Nov 20, 2018 ... boutique hotel 7 in 10 UK Trendsetters and 6 in 10 in the U.S. prefer to try out different hotels each time they make a return visit to a city than go back to the same hotel.HOTEL FACTORSWhich of the following, if any, are true for you?Select all that apply I book accommodations based on the price, not on the hospitality brand | I use a hotel rewards programs (e.g. Hilton Honors, Marriott Rewards) | I have a favorite hotel company to stay with ...
Brands And Activism Mar 23, 2016 ... giving back | I think less of a brand if it does not support social issues I care about Brands need to adhere to higher ethical standards than they currently do | Brands are expected to act in a socially responsible way | It's important for brands to offset their socially irresponsible practices by giving back | I think less of a brand if it does not support social issues I care about COMPANY INITIATIVESTo make the world a better place, brands can lead by example. Many young adults, especially ...
Marketing & Advertising Nov 19, 2016 ... . can’t remember the last time they noticed an ad on TV.62% of U.S. youth and 57% of UK youth would prefer a brand provide them with a cool experience than a cool product.BRANDED CONTENTBrands have a significant opportunity to provide young people with entertainment in many forms. For example, a third of U.S. youth and 28% of UK youth would be interested in brands creating more YouTube channels. Many would also want brands to create more music or music videos, original videos series, and games ...
Bingeing Nov 23, 2016 ... they were a year ago. About half of Trendsetters report that their entertainment bingeing has increased in the past year, showing that the bingeing trend is still growing. Compared to a year ago, are you now bingeing on entertainment/media more, less or the same amount? More | The same | Less | Not applicable WHY BINGE The number one reason youth who binge do so is for entertainment value. This is especially true for Trendsetters who consume entertainment in this manner, with 70 ...
Mixing & Mingling Dec 03, 2017 ... same about time spent on the weekend. Most youth do not spend their whole weekend with their friends, though 25% of U.S. Zs and 21% in the UK are more prone to doing so. Which of the following, if any, are true for you?Please select all that apply. - Right Amount Summary I spend the right amount of time socializing on a typical weekday | I spend the right amount of time socializing on a typical weekend day | I tend to spend my whole weekends with friends (e.g., non-stop hanging out with ...
Work Worries Sep 05, 2017 ... . Moreover, more than two-thirds say employers don’t do enough to train new hires. Even worse, 21% of young people and 37% of Trendsetters say they or someone they know has been discriminated against at work.Which of the following, if any, is true for you?Please select all that apply. Companies tend to take advantage of young workers | Employers don't do enough to train new hires | I have/someone I know has been discriminated against at work (e.g., due to age, race, religion, gender) Companies ...