Popular Culture & Music May 24, 2018 ... | Festivals | Vinyl records | Other | None of the above 7 in 10 youth around the globe agree music should be available for free, and this rises to over 8 in 10 among youth in India.MUSIC COOL FACTORSAlthough young people still embrace analog mediums to listen to music, digital devices are inevitably of greater relevance in culture. Wireless headphones (34%) have the biggest cool factor among global youth, and even more so among 55% of youth in South Africa, followed by Bluetooth ...
Celebrity & Pop Culture Nov 25, 2016 ... While youth think their generation is too consumed with pop culture, they nevertheless regard it as a fundamental part of society and, increasingly, a source of inspiration for their personal and professional lives.Favorite celebrities or influencers that U.S. youth follow on social media. 151 | 151 | 151 | 151 | 151 | 151 | 151 | 151 | 151 | 151 Favorite celebrities or influencers that UK youth follow on social media. 151 | 151 | 151 | 151 | 151 | 151 | 151 | 151 | 151 | 151 ...
Sports & Spending Mar 07, 2017 ... Young adults are shelling out their money towards sports, justifying it as a worthwhile category to spend—and even splurge—on related products and experiences. SPENDING ON EVENTS & MEMORABILIAYoung adults in the U.S. who have spent money on sports memorabilia or souvenirs say on average the largest amount they have spent on these things is just over $200. For their counterparts in the UK, the amount is just over £140. In the U.S, those who have spent money on tickets ...
Love Brands and Marketing Dec 17, 2015 ... BRANDSYoung people around the world like when brands enhance their relationships. This poses an opportunity for marketers to provide more products, services, experiences, and advice that can benefit both single people and couples alike. In particular, those living in China, Mexico, and Brazil want brands to play a role in enhancing their relationships more so than young people in other countries. However, in order to best engage a young global audience, brands need to understand what modern romantic ...
Shopping Money Diary Sep 21, 2016 ... provided detailed information about their overall income, savings, and monthly expenditures. While no consumers will have exactly the same spending and saving practices, the diaries allow us to see patterns indicative of future behaviors. The six money diaries that we showcase are vastly different in terms of income, saving habits, and actual purchases made over the course of the week, but some similarities are seen. For example, nearly all diaries showed that the largest percentage of purchases were ...
Modern Parents Correspondence Maps Jun 22, 2016 ... For the Modern Parents Issue of the Cassandra Report, we conducted a correspondence analysis for more visual insights into differences between moms and dads in the U.S. and the UK. A correspondence analysis provides “maps” which use scatter plots to represent relationships between different groups of parents and their various attitudes and behaviors. We looked at differences between U.S. and UK moms and dads who work vs. stay-at-home, have children in differing age groups, and have boys vs ...
A&S Education Sep 20, 2015 career education money college debt ... A quantitative overview of youth's attitudes and preferences surrounding education, specifically college.Only 5% of teen Zs are uninterested in going college, while another 11% are unsure about attending. QUESTIONING COLLEGE Today’s youth are well aware of the financial strain associated with continuing education. Among those who are unsure or not interested in going to college, nearly half say it’s because they can’t afford it. For Trendsetters, this number jumps to 67%. The debt associated ...
Political Information Sources Mar 16, 2016 ... ) | Romantic partner | Blogs | Local radio | Other people (aside from friends, family members and romantic partners) | Billboards | Magazines | Podcasts | Religious institution(s) TOP 5 TRUSTED TV CHANNELS FOR POLITICAL NEWS U.S.Which of the following, if any, are your top three trusted TV channels to get political information and news? 151 | 151 | 151 | 151 | 151 TOP 5 TRUSTED TV CHANNELS FOR POLITICAL NEWS UKWhich of the following, if any, are your top three trusted TV ...
Love Landscape Dec 12, 2015 ... young people around the world feeling financially strained and disposable, with the latter particularly evident among females. Thinking about love today, which of the following words or phrases best describes your sentiment towards dating, relationships, and marriage?Select all that apply for each category. Fun | Expensive | Disposable | Time consuming | Rewarding | Confusing | Fulfilling | Challenging | Stressful | Waste of time | Irrelevant | Overwhelming | Lot of work ...
Home Life Dec 01, 2018 ... | Political/social activism | Startup/entrepreneur scene | None of the above 'BURBS & CITY LIVINGHow strongly do you agree or disagree with each of the following statements?Strongly/Somewhat Agree Summary Living in a city is overwhelming | Living in the countryside is boring | Living in the suburbs is boring A third of youth in the U.S. and nearly a quarter in the UK consider themselves a homebody.PROUD ROOTSWhich of the following, if any, are true for you?Please select all that apply I am ...