348 results for '"TV"'
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Macrotrends

State Of The Art

... allows people to interact with a brand in real time.SHAE, 20, TXConsumer fascination with A.I. and how it’s involved with creativity is picking up speed. Four in 10 Trendsetters in the U.S. and U.K. are interested in watching a TV show or movie produced by artificial intelligence and four in ten U.S. Trendsetters and three in 10 UK Trendsetters are interested in listening to a music album created by artificial intelligence. With these stats in mind, brands that can call themselves early adopters of ...

Stick It

... counterparts; many sticker packages depict young people’s favorite characters, TV shows and movies, franchises, and brands. As such, they offer more customization in messaging than do emojis. Users can mix-and-match their sticker sets to find the images that most appeal to them and their friends. Given the rapid growth of stickers and the success of many apps that feature them, brands would be wise to consider creating stickers that reflect their products, spokespeople, and overall brand personality. While ...

Reality Bites

... entertainment, and the obstructive nature of headsets prevents this. Unlike gaming environments like Minecraft, VR worlds are not infinite. Currently, the viewer is stuck there, leaving them unable to control their destiny or to multitask while exploring, since headsets cut them off from the outside world, making it difficult to do anything else. Multitasking is an engrained behavior for youth, so convincing them to abandon this habit will not be simple. They can text and tweet while gaming, watching TV, or ...

Life For Like

... a space to gather around shared interests, but also tapped into a deep sense of voyeurism. (This instinct to peer into others’ lives is inherent to human nature and has been increasingly satisfied with the boom of reality TV shows and creation of social media platforms, which give viewers extraordinary access to people’s private lives.) Today, the proliferation of new media platforms like YouTube and Instagram and the birth of the social media influencer have created a new ecosystem where ...

Digital Trends

... views on YouTube. The Scarecrow storyline was extended in the form of a mobile game for iOS, and will be featured in a four-part television series called “Farmed and Dangerous,” expected to air in 2014. TASTEMADE VIDEO REVIEWSThe iOS app TASTEMADE encourages young consumers’ (in)famous foodie tendencies by inviting them to become the stars of their own culinary TV shows. A built-in, step-by-step template helps users create flawlessly beautiful video reviews; they must simply check into a restaurant ...

Real Time+

... Young people are increasingly expecting marketers to comment on current events as they unfold, rather than in response. Marketing has traditionally been perceived as an interruption, pulling people away from the media that they have chosen to engage with, such as TV shows and social platforms. Moreover, the ads they see are often irrelevant to their lives. Indeed, young consumers are often subjected to ads for the wrong products at the wrong times, despite marketers’ efforts to embrace big data ...

Global Analog Trends

... such as Spotify and SoundCloud, analog music is resonating with young people around the world. One in 10 global youth listen to vinyl records and 28% listen to CDs. Nearly two in 10 global youth (17%) think vinyl records are cool, nearly the same percentage (16%) say this about CD players, and one in 10 think cassette players are cool. Cassettes made several popular culture appearances in recent films such as Atomic Blonde and Baby Driver, and TV shows including Better Call Saul and The Leftovers ...

Transgender Voices

... look up to individuals who are providing a voice for the once silent transgender community. Lately, much progress has been made in terms of highlighting transgender characters in entertainment, perhaps most notably in the critically acclaimed Netflix series Orange is the New Black. Featured actress Laverne Cox, a transgender woman of color, likewise plays a transgender character on the show. Prior to the series, transgender characters have rarely been represented on TV; when they were in fact ...

Break It UP

... place on their deep-rooted relationships with friends (see Friends With Benefits), spending time with them is their top way to deal with a breakup, and significantly more turn to friends first than they do family. Entertainment also provides much relief with a third saying they watch TV/movies; youth in South Africa and the U.S. are especially likely to do so.Which of the following do you do to deal with a breakup?Select all that apply. Spend time with friends | Watch TV/ movies | Sleep/ stay in ...

Family Ties

... relationships and their kids’ productivity, so it follows that many of their favorite ways to enjoy quality time are ones that allow their children to improve their health, expand their mind, and become more creative. While parents in both the U.S. and UK say that playing with their kids (66% and 62%, respectively) and watching TV and movies (58% and 54%, respectively) are the top ways in which they have quality family time, moms otherwise like to spend time outside or read books together. Dads, on the ...