Set In (E)motion: The Guide to Gen Y Burnout Sep 23, 2019 ... /7 news cycle, and the rise of online ‘watchdog’ activity, among other factors), this cohort has become less trusting of the institutions that past generations were able to rely on, which is impacting their current emotional burnout. This is definitely a two-sided affair: Ys see institutions as becoming less supporting over time, leaving modern consumers, and Ys especially, to be gradually less trusting. For example, Baby Boomers overall had comparatively more trust in the military and believed ...
High Society Sep 17, 2019 ... sells its micro-food products in tech offices and hospitals. What’s more, Journey Foods is also building an A.I.-powered database called JourneyAI to compile and log ingredients that could be used for future products, an initiative that speeds up the R&D process.WellPathWellPath is an online customized supplement brand that focuses on mind and body wellness. WellPath recently launched PURE, a premium apple cider vinegar gummy made with 500 mg of raw apple cider vinegar (ACV), beet root, pomegranate ...
No Money, More Problems Sep 16, 2019 ... Young people today are burdened by debt, overwhelmed by rising costs, and uncertain of their fiscal futures, creating a cycle of financial burnout that's difficult for them to get out of.To today’s youth, who came of age during the Great Recession and are still struggling to play catch-up, money can be a major source of stress. But while financial issues can be stressful across the board, the strain manifests itself in different ways for Ys and Zs. About one in four youth in the U.S. and one in ...
Peace Of Mind: The Guide To Gen Z Burnout Sep 22, 2019 ... . When it comes to school, Zs live in a state of fear that they might fall victim to a school shooting. And when it comes to religion, exposé journalism and documentaries about church abuses have made young people jaded by organized religion. This inability to rely on traditional social support systems has made Zs a generation of doers who are inclined to demonstrate both online and IRL in order to fight for their futures. But they can only do so much without the backing of adult leaders, and this ...
Soloists Sep 03, 2015 social life experiences local culture mindfulness ... able to be in constant contact with their friends and family. To that point, 57% of young adults say it’s a badge of honor to be comfortable having dinner alone in a restaurant (though only 42% have tried it). In addition, their team-oriented social nature causes young generations to see taking alone time as being a little selfish, but as they grow older and more self aware, they realize that it’s necessary for their wellbeing (see Presence of Mind). They can focus on their own needs and don’t ...
Brand Friends Forever Aug 18, 2013 ... . People Against Dirty is an online community of brand evangelists“Laundry Room Love” crowdsourced video was created from fan-submitted footageBrand blog is written by employees and features voices from across the companyA unique tone in advertising has revitalized the cleaning category, and made consumers take noteHOW TO BE A BFF THOUGHTS ON BFF A lot of my friends take to Twitter to complain or contact a company directly. If they don’t answer, then that just makes the brand look bad, and they will ...
K-Pressure Sep 12, 2014 career education global local culture ... Ys in Asia are facing tremendous stress about societal expectations, creating a need for products and marketing that calms them and helps them cope.South Korea’s postwar economic boom and rapid industrialization has been aided by the government’s heavy investment in its young population. Young people are understood to be of critical importance to the country’s future; in fact, they are its very foundation. As young South Koreans have risen to be among the top performing students on ...
eLationships Dec 05, 2014 relationships social life social media Digital Intimacy eLationships ... users are exhibiting a burgeoning sense of digital intimacy in which they are getting to know relative strangers on an emotional level that is often more profound than that of their real-life acquaintances. Given Ys’ inherently social nature and penchant for garnering unusual experiences and knowledge, it follows then that this shift is happening. In fact, 24% of Cassandra Report respondents said that they “feel close to people [they’ve] met online even though [they] haven’t met them in person ...
The Future Of Experiential Retail Jun 24, 2019 ... concept of experiential retail. I shop in store if I know I have the money for something a bit more expensive and definitely new in terms of style. I shop online when I need something quick or generic that I know I can get shipped quickly. In store is more of an experience and journey whereas online is about quickness and ease of access.BRANDON, 29, CAIn an ideal world, brands could easily incorporate both frictionless AND experiential concepts into their online and offline retail strategies. Brands ...
It's A Mall World After All Jun 23, 2019 ... sorts that moved customers from one chain store to the next. The layout was always the same, and the stores rarely provided anything exciting or out of the ordinary. This approach doesn't cut it with today's youth, who expect a lot more out of the in-person shopping experience. If they just want to buy products, they can do so online, meaning IRL shopping needs to be social, engaging, and experiential. This is actually good news for malls that are up to the challenge because 71% of U.S. and UK ...
